Job Title

Marketing LeadLocation: AnywhereTeam: Leading 12 direct reports + External AgenciesReports to: Founder/CEOAbout SourceAbout Us: The Source JourneyAt Source, we are digitizing the backbone of Indias economy. Our mission is to streamlinetraditional supply chains and make material distribution seamless through technology and leanoperations.2014 The Spark Inspired by global B2B giants, our founder returned to India with a singularmission: to digitize the countrys fragmented and inefficient industrial supply chains.2017 The Pivotto Lean Co-founders Arun and Shrinath joined the mission, refining themodel to its core. Our philosophy became clear: Zero user behavior change and a Profits-first mindset.2020 The Digital Breakthrough Source became the first Indian B2B firm to secure aWhatsApp API license. When COVID-19 disrupted global trade, our digital-first groundworkallowed us to deliver results while the rest of the industry stalled.2022 Scaling New Heights After raising 1M from India SME Investments, we scaled to a1000 Cr+ toplineachieving massive growth while maintaining strict profitability.2025 The 10x Era Following our Series A, we are expanding into Recycled Polymers andPaints. Backed by a world-class leadership team, we are now moving half a million tonsacross the bread of India.2026 & Beyond The Mission Continues We are gearing up to handle 1 million tons ofmaterial, continuing to revolutionize traditional trade and defining the future of Indiandistribution.The HookWe have built the infrastructure now we need a Marketing Lead to create a powerfulMarketplace Pull.Your mission is to make Source the inevitable platform where both the supplyside (importers and producers) and the demand side (manufacturers) gravitate toward us astheir primary operating system.Your Three Main ObjectivesIndustry Pull: Create an irresistible marketplace effect that drives high-volume participationfrom both importers/producers and manufacturers.Investor Narrative: Own the Category King narrative to ensure Source is synonymous withthe future of supply chains and maintains valuation momentum.Employer Brand: Build an employer brand that makes the best engineers and operatorsSource-curious and eager to digitize the physical world.Where Industry Meets IntelligenceJob DescriptionThe Toolkit(What youll own)Who You AreThe Marketplace Specialist: You understand the dual-sided dynamics of supply and demand.You can talk shop with an importer and vision with a VC in the same hour.Biased for Action: You are a Player-Coach who prefers launching a good campaigntoday over a perfect one in a month.Storyteller: You can turn fragmented industrial data into a compelling narrative for LinkedIn,keynotes, or investor decks.Why Source (The Value Prop)Zero Red Tape: You are an Owner. You decide the strategy and you execute the budget.High Upside: Competitive salary + Meaningful equity Comfortable Life and WealthGeneration.The Challenge: We are moving a traditional, massive industry into the digital age. Its hard,its messy, and its incredibly rewarding.Kindly reply to this email without changing the subject line with an updated copy of your resume along with the following details.Current CTC:Expected CTC:Notice Period:AI ScreeningAs part of our evaluation process, an initial AI screening round invite will be shared with you shortly. We request you to complete this assessment at the earliest, as it plays a crucial role in strengthening your profile and helps us process your candidature more effectively with the client.