Job Title

We’re Hiring: Performance Marketing, WhatsApp Automation & CRM Lead | Dhara Jewels Dhara Jewels is a growing luxury jewellery brand building a strong digital-first presence. We’ve so far relied on external agencies for ads — but now we’re bringing growth in-house to build a more powerful, integrated system across performance marketing, WhatsApp, and CRM. We’re looking for someone who doesn’t just run ads — but understands how to convert attention into revenue across the full funnel. What you’ll do - Plan, execute, and optimize Meta (Instagram/Facebook) ad campaigns for lead generation and sales   - Improve CAC, ROAS, and conversion rates through continuous testing and funnel optimization   - Build and manage WhatsApp automation flows (lead nurturing, catalogue sharing, follow-ups, abandoned leads)   - Set up and manage CRM systems to track leads, customer journeys, and repeat buyers   - Create and optimize retargeting funnels across Instagram, WhatsApp, and the website - Work closely with the content/brand team to scale high-performing creatives   - Track, analyze, and report performance metrics with clear insights and action plans   Secondary responsibilities - Basic SEO: improve website visibility, product page optimization, keyword tracking   - SEM: support Google Ads campaigns, search intent targeting, and landing page optimization   What we’re looking for - 2–5 years experience in performance marketing (D2C, fashion, jewellery, or luxury preferred)   - Strong hands-on experience with Meta Ads Manager   - Experience with WhatsApp automation tools (WATI, Interakt, AiSensy, etc.)   - Familiarity with CRM tools (Zoho, HubSpot, or similar)   - Working knowledge of SEO & SEM fundamentals   - Ability to think full funnel: ad → lead → nurture → conversion → repeat   - Data-driven mindset with strong analytical and problem-solving skills   Why join Dhara Jewels - Opportunity to build and own the entire performance + CRM engine in-house   - Work directly with founders and have a real impact on business growth   - Collaborate with an in-house content and production setup   - Be part of building a premium jewellery brand with a strong long-term vision   Location Hyderabad (preferred) | Open to hybrid for the right candidate   How to apply Send your resume, past campaign results (ROAS, CAC, funnels), and tools you’ve worked with to:   Or apply via LinkedIn. We’re looking for someone who can go beyond ads — and build a complete growth and conversion system.