Role Overview iCliniq is looking for a creative and data-driven Social Media Executive to support and execute our digital content strategy across platforms. This is a hands-on execution role, you'll be creating content, tracking performance, and growing iCliniq's presence as a trusted healthcare brand. Open to both medical and non-medical candidates. Key Objectives Execute daily content publishing across social platforms Grow engagement and follower base consistently Support campaign rollouts and platform experiments Contribute fresh content ideas aligned with health trends Learn and adopt AI tools to improve content output and efficiency Key Responsibilities Create, schedule, and publish content across Instagram, LinkedIn, YouTube, Twitter/X, Facebook, Pinterest, and Reddit Write captions, scripts, and copy in line with iCliniq's brand voice Engage with the audience - respond to comments, DMs, and community interactions Track weekly performance metrics and share updates with the lead Support the social media lead in campaign planning and execution Coordinate with design, SEO, and medical teams for content accuracy Stay updated on platform algorithm changes and trending formats Experiment with new content formats - Reels, Shorts, carousels, infographics Eligibility Medical Background: MBBS / BDS / BAMS / BHMS / Allied Health with interest in digital content Non-Medical Background: Marketing / Communications / Journalism / Mass Media with a minimum of 1 year of hands-on social media experience Required Skills Hands-on experience managing social media accounts Content creation and basic copywriting Familiarity with Meta Business Suite and Google Analytics Basic graphic design sense (Canva or similar) Good communication and time management Ability to work in a fast-paced team environment Preferred Skills Experience in healthcare, edtech, or digital-first brands Tools: Canva, Hootsuite, Buffer, or any scheduling tool Basic understanding of SEO and hashtag strategy AI Tools: Openness to explore AI tools for content ideation, caption writing, image generation, and performance tracking (e.g. ChatGPT, Gemini, Canva AI) - prior experience is a strong plus Personal portfolio or active social media presence Why Join iCliniq Be part of a purpose-driven healthcare brand where your content reaches and impacts real patients and doctors every day. Collaborative team, fast learning curve, and room to grow. Experience: Minimum 1 - 2 years Salary: Rs.15,000/- per month
Job Title
Social Media Executive