Performance Marketing Specialist Company: Cruzen Digital Location: A 50 Dashrath Puri Dabri Palam Road Bharti Refrigeration Works . Experience Required: 1–3 Years Working Day : Monday to Saturday (10:00 AM- 7:00 PM) Language : Hindi, Good English Contact: | About the Role We’re looking for a performance-driven Social Media Specialist who knows how to turn ad spend into real results. This role is for someone who understands Meta Ads and Google Ads deeply, stays updated with trends, and focuses on achieving the best possible ROAS. Key Responsibilities Plan, create, and manage ad campaigns on Meta (Facebook & Instagram) and Google Ads Optimize campaigns regularly to improve ROAS, CTR, and conversions Perform audience research, targeting, and retargeting strategies Analyze campaign performance and provide actionable insights Manage ad creatives, copies, and A/B testing Stay updated with latest ad policies, trends, and algorithm changes Work closely with design & content team for high-performing creatives Track performance using tools like Google Analytics, Meta Business Suite, etc. Requirements Hands-on experience with Meta Ads & Google Ads Strong understanding of performance marketing & conversion funnels Ability to scale campaigns while maintaining profitability Data-driven mindset with analytical skills Knowledge of e-commerce campaigns (preferred) Updated with latest trends, strategies & platform updates Good communication & reporting skills What We’re Looking For Someone who is result-oriented, not just task-oriented Knows how to generate leads/sales, not just run ads Always testing, learning, and improving campaigns Hungry to grow and deliver real impact How to Apply Send your resume + past work/case studies to:
Job Title
Social Media Marketing Specialist