Job Title

About the Role We are looking for a results-driven Influencer Marketing Associate to build and scale our creator ecosystem across brands like Domestica, Drogo, Baybee, and Dailora. This is not a coordination role — you will be directly responsible for: * Driving revenue through influencer campaigns * Building high-performing UGC (user-generated content) * Scaling winning creators into long-term growth channels Experience: Must Have 1–3 years experience in Influencer marketing / creator partnerships / performance marketing Key Responsibilities: 1. Creator Sourcing & Outreach (Daily) Identify and reach out to 50–100 creators per week Focus on micro & mid influencers (10K–300K followers) across: Instagram YouTube Shorts Amazon Influencers (bonus) Prioritize engagement & conversion potential, not follower count 2. Deal Negotiation & Closures Structure performance-first deals Low fixed fee + affiliate commission Product seeding + incentives Negotiate best possible rates and ensure ROI-positive collaborations 3. Campaign Execution Manage 20–50 creator collaborations per month Ensure timely delivery of: * Reels, * Shorts, * Product demos Coordinate dispatch, briefs, and follow-ups 4. Performance Tracking & Optimization Track performance using: * Coupon codes, * Affiliate links, * Platform insights Identify: * Top-performing creators, * High-converting content formats Continuously optimize campaigns based on data 5. UGC & Content Library Building Build a repository of high-converting video assets Work with internal team to reuse content for: * Meta Ads, * Amazon listings, * Website creatives 6. Scaling Winners Convert top creators into: * Long-term ambassadors, * Paid ad faces Build repeatable creator partnerships KPIs (What You Will Be Measured On) * Number of creators onboarded per month * Cost per collaboration * Revenue generated via influencer campaigns * ROAS (Return on Ad Spend) from influencer-led content * Number of usable UGC assets generated * Conversion rate from influencer traffic NOTE: Willing to work for 6 days a week Job Types: Full-time, Permanent