About Us: Successive Digital, a digital transformation company, offers a comprehensive suite of solutions, including digital strategy, product engineering, CX, Cloud, Data & AI, and Generative AI services. We help companies continuously optimize business and technology that transform how they connect with customers and grow their business. Our team of technology specialists ensures that each solution is customized to the business’s specific needs, driving efficiency and performance. With the implementation of the latest technological advancements, we deliver business operations that ensure business continuity and make you stay ahead in a rapidly evolving digital landscape.Our Technical Expertise:Digital Strategy:We create competitive business and IT operations transformation strategies to help companies stay ahead of the digital curve. Our approach includes assisting you in selecting the appropriate technical stacks and practices and working with people who can help you envision your business vision digitally. Product Engineering:We partner with you to deliver exceptional customer experiences and business outcomes by tailoring your applications to your unique needs. Our team combines deep industry and technical expertise in product engineering to create solutions that make a real impact and increase operational efficiency. Cloud:We help businesses harness the advantage of digital and innovation with cohesive cloud services, including enterprise modernization and cloud-native solutions. Our partnerships with public cloud providers such as AWS, Azure, and GCP enable us to architect application and remote infrastructure solutions that ensure resilience, scalability, and predictive performance. Customer Experience:We help companies build a connected ecosystem of their business that elevates customer and employee experience. Our approach includes business and technology assessment to incorporate design thinking at every stage of interaction and working backward from that point to transform the customer experience. We make use of the latest CX technologies, analytics, and reporting to track and measure customer experience transformation success for your business. Data & AI:We are experts in transforming raw data into valuable insights, enabling predictive analytics and real-time decision-making. Our expertise extends to data modernization and data architecture solutions, ensuring seamless integration with other systems. We enable a cohesive and efficient data ecosystem by optimizing your data infrastructure and enhancing interoperability. Partner with us, and rest assured, your organization will remain data-driven, agile, and innovative. Generative AI:We help companies identify business use cases for generative AI and enable them to develop robust generative AI models using public cloud platforms, foundational models, and open-source tools. Our team ensures that these models perform as expected and meet your needs. We also help you transit these models from proof of concept (POC) stages to full-scale production environments, ensuring a seamless and effective deployment. By leveraging cutting-edge generative AI technologies, we help you unlock new levels of creativity, efficiency, and innovation in your business operations.Industries We Serve: Consumer Goods Media & Entertainment Government & Public Sector Retail & Commerce Agriculture Manufacturing Travel & Hospitality Healthcare & Lifesciences Chemical, Oil & Gas Transportation & Logistics Aerospace & Defence Automotive & Mobility Banking & FinanceWho are we looking for:Job Title:Email marketing specialist Location:Noida Job Type:Full-Time Experience:2+ Years Time shift:11am - 8pm ISTRole Overview:As an email marketer, you will develop, implement and optimise email marketing strategies for our company to help reach and connect with our target audience. This will include email content creation, email scheduling, list segmentation, email delivery and performance analysis to drive conversions and foster strong relationships with our subscribers. You will also study data insights to optimise campaigns, improve engagement and drive measurable results. Responsibilities Plan, execute, and manage end-to-end B2B email marketing campaigns across multiple customer segments. Design and implement creative and engaging email campaigns aligned with brand messaging and goals. Manage and maintain email databases, ensuring accurate segmentation and clean data management. Track, analyse, and report campaign performance metrics, open rates, click-through rates, conversions, etc. Optimise campaigns based on insights and A/B testing results. Collaborate with content and design teams to develop visually appealing templates, newsletters, and workflows. Ensure all campaigns comply with data protection and email marketing regulations (GDPR, CAN-SPAM, etc.). Provide detailed performance reports with actionable insights and improvement recommendations.Requirements Bachelor's degree in Marketing, Communications, or a related field. 2+ years of experience in email marketing, preferably in a B2B technology company. Hands-on experience with email marketing tools such as HubSpot. Strong understanding of campaign management, data management, tracking, and reporting. Basic design skills in Figma or Canva for email layouts and creatives. Analytical mindset with the ability to interpret data and drive improvements. Excellent communication and creative thinking skills. Experience with marketing automation and CRM integrations. Knowledge of lead nurturing workflows and customer journey mapping. Basic familiarity with HTML/CSS for email design.Life at Successive: Successive Digital cultivates a culture of collaboration and diversity within our global teams. We encourage personal and professional development through challenging and inspiring one another. Mentorship and on-the-job training opportunities support career growth and success. Our global presence offers onsite opportunities across our international offices. Comprehensive benefits, including maternity and paternity leave, are provided to support work-life balance. Our talent is encouraged to explore and work with various technologies. A “Professional Development Program” enhances technical and behavioral competencies. With the “Reward & Recognition” process, we acknowledge and celebrate team and individual achievements. Team outings, parties, sports events, and cultural activities establish a vibrant workplace culture and promote companionship among employees.Follow us on:Website: Facebook: LinkedIn:
Job Title
Email Marketing Associate