Job Title

MUST HAVEHands‑on experience running social or native ad campaigns across platforms like Meta, TikTok, Pinterest, Taboola, OutbrainProven ability to monitor and optimize campaign performance using dataStrong attention to detail with a focus on executional excellence and task managementAbility to collaborate across functions and communicate clearly in a remote work environmentDisplay an attitude of positivity and willingness to embrace change, not getting discouraged when business or cross‑functional needs changePassion for performance marketing and a desire to grow within the Make Money/Manage Money vertical of our largest brand, FinanceBuzzThis role will require occasional campaign monitoring after hours or on weekends, as needed.EXPERIENCE 3+ years of media buying experience, with a focus on performance‑driven results across social and native ad campaignsYOUR ROLE Support the success and growth of our Make Money/Manage Money native and social media campaigns by executing campaign builds, monitoring performance, and assisting in optimizations that help scale winning strategies.OUTCOMESExecute and manage social and native ad campaigns across platforms such Meta and TaboolaMonitor daily performance metrics and implement optimizations to creative, bids, and placementsPartner with senior media buyers to launch new campaigns and expand existing ones while supporting strategic growthFacilitate creative testing by assisting with copy iteration, image/video swaps, and tracking resultsConduct competitor research and performance audits to surface new testing opportunitiesCollaborate with the Content and Paid Media teams to ensure seamless campaign setup and timely asset deliveryMaintain campaign documentation and update performance trackers regularly to support team throughputCOMPETENCIESExecution‑Oriented: Manages deliverables independently and consistently follows through on tasks that enable campaign momentum and growth.Detail‑Driven: Demonstrates accuracy in reporting, campaign QA, and implementation of optimizations.Organized and Fast‑Learning: Prioritizes competing tasks effectively and quickly picks up on new trends or approaches to optimize campaigns.Analytical Thinker: Understands key ad metrics and translates data into actionable strategies that improve funnel performance.Collaborative: Works effectively across team lines with buyers, content creators, and analysts to move campaigns forward.Curious & Analytical: Asks the right questions, seeks to understand performance drivers, and uses data to guide recommendations.Proactive Communicator: Provides regular updates, flags issues early, and clearly communicates changes or learnings to stakeholders.Coachability: Open to feedback, quickly applies learnings, and demonstrates a strong desire to grow into a more strategic buyer.Total Compensation Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. Your compensation package includes a base salary, profit‑sharing bonus, and competitive benefits. Launch Potato is a performance‑driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost‑of‑living adjustments.Equal Employment Opportunity We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.#J-18808-Ljbffr