Job Title

Job Summary: biwin is seeking an experienced E-commerce Manager to manage and grow our online sales channels. The ideal candidate will lead our e-commerce strategy, enhance online business performance, and optimize the digital shopping experience for consumers. This position is essential for expanding our direct-to-consumer sales channels and increasing online brand visibility. Key Responsibilities: • E-commerce Strategy: o Develop and execute comprehensive e-commerce strategies to increase online sales o Manage and optimize performance on official company online store and third-party e-commerce platforms (such as Amazon, Newegg, Best Buy, etc.) o Establish annual e-commerce business goals and key performance indicators • Platform Management: o Oversee product listings, content updates, and inventory management o Ensure consistency of product information and pricing across all e-commerce platforms o Optimize product pages to improve conversion rates and user experience • Data Analysis: o Analyze e-commerce platform data to guide decision-making and strategic adjustments o Monitor key metrics such as traffic, conversion rates, average order value, and cart abandonment rates o Provide detailed sales reports and trend analysis • Digital Marketing: o Collaborate with the marketing team to develop e-commerce-specific marketing campaigns o Manage search engine marketing and display advertising campaigns o Implement email marketing and customer retention strategies • Inventory & Order Management: o Coordinate with the supply chain team to ensure product availability o Monitor order fulfillment processes and customer service levels o Resolve inventory and logistics-related issues • Market Trend Analysis: o Research e-commerce trends and consumer buying behaviors o Monitor competitors' online activities and performance o Identify growth opportunities and potential partnerships Qualifications: • 3+ years of e-commerce management experience in consumer electronics or related industries • Familiarity with major e-commerce platform operations and optimization (Amazon, Newegg, etc.) • Data analysis and interpretation skills, with knowledge of e-commerce analytics tools • Strong project management and multitasking abilities • In-depth understanding of digital marketing and e-commerce trends • Excellent communication and collaboration skills • Bachelor's degree in E-commerce, Marketing, Business Administration, or related field • Proficiency with e-commerce platform backends, CRM systems, and analytics tools