We are looking for a Senior Category & Shopper Leader to drive profitable growth of assigned categories through data-driven strategic management.This role bridges shopper insights, business strategy, and client objectives, ensuring that assortment, space, and promotional decisions maximize profitability, visibility, and brand competitiveness within the pharmaceutical channel.Key Responsibilities- Analyze sales, turnover, and market share data to optimize category performance. - Design and implement Category Management and Shopper Marketing strategies aligned with business and client objectives. - Develop planograms and space planning strategies using tools such as Spaceman / Nielsen Spaceman. - Translate shopper and market insights into actionable strategies that improve brand visibility and profitability. - Collaborate closely with Sales and Trade Marketing teams to ensure flawless execution at point of sale. - Prepare executive-level reports with data-driven insights and strategic recommendations.Context & ChallengesThis position operates in a fast-paced retail and dermocosmetic/FMCG environment, where the main challenge is converting complex market data into actionable, high-impact strategies.The role offers high autonomy in work organization and strategic decision-making and has been approved for the upcoming year, reflecting its strategic relevance within the organization.Scope- Business Unit: Farmacias del Ahorro MTY - Strong influence on category performance, assortment, space allocation, and promotional effectiveness.Education- Bachelor’s degree in Marketing, Business Administration, Commercial Engineering, or related field.Experience- Minimum 8 years in Marketing, Category Management, or Trade Marketing. - Experience within Dermocosmetic, Pharmaceutical, or FMCG industries is highly desirable. - Proven experience working with pharmaceutical retail clients, preferably Farmacias del Ahorro.Languages- Advanced English (mandatory).Key Skills- Strong strategic and analytical mindset. - Advanced Excel and database analysis skills. - Hands-on experience with Space Planning tools (Spaceman, Planogram Generator, or similar). - Ability to lead cross-functional initiatives and negotiate at an institutional level.
Job Title
Category Manager (CATMAN) Dermocosmetics