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Job Title


Marketing Specialist


Company : Thermo Fisher Scientific


Location : Tijuana, Baja California


Created : 2026-02-03


Job Type : Full Time


Job Description

Support new and/or updated eCommerce launches by planning and executing marketing and communication initiatives that drive customer engagement and adoption across eCommerce and eProcurement platforms.Enable our Sales and Service teams by providing impactful marketing tools, and training to empower our teams to drive customers to utilize digital for self-service and order managementPartner with eCommerce product, and business teams to ensure aligned, effective execution of platform initiatives.Develop and deliver training materials, presentations, and workshops to educate internal teams and customers on platform updates and enhancements.Own content updates related to website enhancements, ensuring accuracy, consistency, and timely communication to internal and external audiences.Monitor user behavior, feedback, and adoption metrics to identify opportunities to improve customer engagement and optimize the platform experience.Collaborate with Business Development and eProcurement teams to support integration and functionality across , , and connected procurement platforms.Regularly communicate metrics, successes, failures, and effective processes to enhance team efficiency by utilizing performance data and insights to refine marketing strategies and improve engagement, adoption, and overall effectiveness.Qualifications Bachelor's Degree in Marketing, Business Administration or related field. Equivalent work experience is accepted. 2 years of hands-on experience in marketing analytics, digital marketing or relevant experience. Experience in downstream marketing, ideally supporting eCommerce and eProcurement platforms. Experience working in cross-functional teams and operating within a matrix organization to achieve goals.Demonstrated ability to develop and execute integrated marketing campaigns and programsStrong project management skills with the ability to manage multiple initiatives simultaneously.Excellent written and verbal communication skills, with experience presenting to internal and customer-facing audiences.Ability to manage multiple projects simultaneously while meeting deadlinesExperience in using Quantum Metrics or Adobe to create regular reporting and inform marketing decisions.Analytical skills with ability to derive insights from campaign data and metricsStrong problem-solving skills and ability to adapt in a fast-paced environment.Demonstrated success achieving marketing KPIs and business resultsIf you are passionate about marketing, customer engagement, and driving adoption of digital platforms, we encourage you to apply and help support the continued success of Thermo Fisher Scientific.