Job Title

Job Introduction A new opportunity has arisen for a Marketing Coordinator scope, plan, and deliver marketing and communications activities to promote our community-based drug and alcohol service in Somerset. If youre excited by working in a values-orientated environment to develop content and campaigns that help people to access the support they need, they need then wed love to hear from you! Youll be based in either our Yeovil or Taunton hub, with some home working available. Reporting into the Central Marketing team, youll also be part of a wider community of marketing professionals in the organisation. Role Responsibility The successful candidate will be responsible for generating referrals to the service from specific population groups in line with population need and KPIs. They will also play a part in encouraging people to stay in treatment, or access information to stay safer when using drugs or alcohol. You will do thisby: Identifying who we are targeting and determining how we are reaching specific cohorts, both on and offline Working with the service to deliver promotional activities to drive an increase in referrals Creating content inhouse using a range of tools and promoting across different platforms, including Facebook and Instagram Creation of routine key messages and promoting them to our target audiences Reporting on activity linked to the marketing plan and performance Promotional support for community outreach activities, including events and marketing collateral Leading local awareness campaigns working alongside the service leads and commissioning team where appropriate Liaising with local authorities/public health/commissioners to build communication links in the community Working with the Central Marketing team to ensure all activities are on brand and created in the right tone of voice Highlighting concerns and as appropriate presenting solutions The Ideal Candidate To be considered for the role you will need to have previous experience of working in marketing or communications, including creating on and offline content, and independently managing social media accounts. While sector experience isnt necessary, an understanding of the needs of the people we support is preferred. Youll be comfortable taking a hands-on approach, writing your own copy, designing your own assets, and presenting your work back to a range of stakeholders Youre results driven and always look for pragmatic ways to improve against objectives You enjoy a high degree of autonomy while being very collaborative and inclusive of peoples ideas and perspectives Youre organised and methodical, with great attention to detail You enjoy bringing stories to life in creative and engaging ways Youre positive, resourceful, and action orientated About us As a leading health and social care provider with more than 300 locations across England, we take real pride in the services we offer. We run all of our services on a not-for-profit basis; instead, we invest every penny back into our services and people. We never stop believing in change for the better, and we work constantly to improve the lives of the people we support. What Benefits Will I Receive? We know reward looks different to each person and so whether its ways to make your money go further, a culture supporting recognition and celebration, or opportunities to boost your career we want to support you in every way we can with our total reward package. Join our team and discover the comprehensive benefits we offer by following the link below to explore all the exciting perks available to our employees. Turning Point Benefits We reserve the right to close this advert early if we are able to appoint to the vacancy before the advertised closing date. Turning Point Attached documents Marketing Coordinator Profile CN Sept 22 Final.pdf Apply