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Job Title


Senior Commercial Manager


Company : wagamama


Location : london, south east england


Created : 2025-05-24


Job Type : Full Time


Job Description

at wagamama, we’re an eating house for the soul. with over 165 uk restaurants and growing, our purpose is to nourish the world from bowl to soul. inspired by fast-paced, japanese ramen bars since 1992. a celebration of asian food brought wagamama to lifewe’re looking for a commercial manager to join us on our continuous journey of true nourishmentpurposeto define and manage the execution of our in year commercial plans across restaurant (eg pricing and promotion) and our commercial partners outside of restaurant the primary one being Deliveroo, this role includes developing pricing strategies, monitoring market trends and working closely with the marketing and finance team to maximise revenue sustainably over time. you will also be involved in the budgeting and forecasting revenue supporting the finance team and implementing strategies + actions to mitigate riskskey accountabilitieslead execution of our out of restaurant commercial plan, the primary one being delivery and Deliveroo which represents 20% of our sales, but also all about foods (our grocery relationship) and other future out of restaurant commercial partners. lead forecast of market performance and trend analysis working with TRG strategy team to inform finance and wider business of best view of the market dynamic and underlying volume and value performance trend and our base line forecast for budget and re forecast cyclesaccountable for attributing in a best way possible revenue forecast for marketing initiatives, ensuring the initiatives value is worth the effort / resource invested and reviewing those forecasts post go live to ensure lesson learn’t are taken and improvements in accuracy made over timeaccountable for setting our pricing strategy (for Uk and global markets) and defining the UK price points per dish / drink item.accountable for setting our promotional strategy (for Uk and global markets) and defining the promotional plan for UK / Ireland.Forecast expected incremental revenue uplift and follow through on evaluation in partnership with finance of the incremental uplift support the finance team on the budget cycle forecasting market and underlying base performance and providing revenue forecast for demand generation initiatives that sit beyond restaurant bottom up forecast competitor price scrapping on a quarterly basis and competitor price relativity analysis to be completed and share with the business with so what implications and actions concludedpartner with marketing and strategy team on defining pricing for new propositions that delivers a win win commercial and customer econometrics / attribution where possible Define optimum dish and menu proposition pricing strategy in support of food and marketing team requirements3+ years experience in a similar role with proven experience in driving sustainable revenue growth in another businesscustomer centric in approach excellent analytical skillsstrong financial and commercial acumen a curious thinker than challenges the norm strategic thinker that can also get into action and convert data into insight and to action strong communicator with good stakeholder management & influencing skills wok's in it for you |a competitive annual salarydiscretionary 20% bonus opportunity per yearhybrid working model£200 wagamama food allowanceprivate healthcarepension contribution25 days holiday + all bank holidaysvarious discount across retail, hospitality + leisurefamily friendly policy | any expectant person or anyone adopting a child will receive 26 weeks full pay + 13 weeks half pay