Job Title

Marketing Manager for Leading Prep School | West London 5 days a week | 35-40kThe following information provides an overview of the skills, qualities, and qualifications needed for this role.An inspiring and supportive education group are looking for a Marketing Manager for a popular co-ed school situated in West London. The school is a Thinking School, a title which reflects its intelligent approach to education. It aims to teach children not merely to learn, but to learn how to learn.The companyOur client is a family of nurseries, schools, and colleges in the UK that allow children to be the best they can. They provide a supportive environment that inspires their pupils to become and all rounded, confident and articulate individual.Students develop culturally and socially, as well as academically, enjoying a well-rounded education full of fun and laughter. They work hard to help every child find something that fulfils them, to find their extraordinary, the thing only they can contribute to the world.Purpose of the Role To raise the profile of the school amongst key audiences (potential and existing parents, staff, media, etc.) and the wider public by developing and delivering communications plans to promote the schools objectives, particularly pupil recruitment and retention. The role has a focus on newsgathering and storytelling across various channels (including online, print and social). The role will also necessitate involvement in advertising (off and online), PR, events, digital marketing, social media, and face-to-face marketing. The successful candidate will be an organised, enthusiastic and a hard-working team player with excellent written and verbal communication skills. They will also be digitally savvy and have had previous experience in a similar marketing/ communications role.Key ResponsibilitiesPublicize events and activities to a wide range of audiences. Assist in the preparation of communication materials for these events where required.Generate interesting rich content for the school communications channels, specifically social media and websites.Be responsible for proactive news & information gathering, through maintaining strong relationships with staff across all settings.Ensure news and related content is updated on each settings website, blogs and social media channels; support in managing each settings social media channels, as required.Engage prospective & current parents and all staff by creating informative marketing emails, invitations, surveys and other communications as required.Manage and maintain contact databases and lists. Work with the registrar and other administrative staff to develop prospective and current parent lists.Track and monitor success of email newsletters and social media posts.Consistently review website content and all channels to ensure information is correct and fit for purpose.Collaborate with key stakeholders in the school and nursery to understand their communication needs and develop plans to assist where possible.Stay informed of trends and developments for new, innovative communications tools and explore new solutions and approaches to improve communication across the schools and beyond.Collate newsletters for each of the school/nursery as and when required.Attend events such as Drama Productions/Prize Giving etc. as required to take photographs for marketing purposes.About youAt least 2 years marketing experience within in an education context and in-depth knowledge of on and offline marketing.Experience of dealing with customers and delivering a high-quality service to reflect the ethos and reputation of the group.Ability to roll up sleeves and execute and make the day to day happen.Nurturing and supportive nature.Passion for the principles creating a flexible and supportive environment which allows students to develop into an all rounded, happy studentExcited to be part of an innovative and entrepreneurial environment which is growing and where no two days are the same.Please note that this role requires you to be working at the school in West London 5 days a week.