Job Title

If you are a heavyweight CMO with the ambition to reshape an industry, Layers is offering you a seat at the table, and generous equity in the upside.Apply fast, check the full description by scrolling below to find out the full requirements for this role.Our mission is simple: make sustainable fashion the default, by reinventing how the world shops secondhand.We are looking for a world class CMO to lead that charge, someone who can architect growth, build cultural relevance, and take Layers to scale.Layers is a new kind of marketplace, built from inside the supply chain.We connect the worlds largest suppliers of secondhand clothing directly with global consumers, managing everything from sorting to delivery. No middlemen. No waste. No compromise.What Makes Us Different:Only affordable, like new clothing, no junkEvery size. Every style. One listing per category. Just choose color and sizeFully managed by us, consistent, fast, and seamlessZero inventory risk, 10x lower ops cost than competitorsFirst profitable resale infrastructure at scale, built for collaborationOne location powering delivery to 21 countriesOur model is differentiated, scalable, profitable and provides real tangible value to the world. We are a hungry team aching to achieve fulfillment by making an impact, looking for likeminded individuals to join us on our journey.ResponsibilitiesOwn and execute our full go to market strategyBuild and lead a marketing team across performance, content, retention, and influencerEngineer an influencer machine that can scale to 100,000 creatorsMake Layers the default resale brand for not just Gen Z, but beyondOptimize CAC, LTV, conversion, and virality with surgical precisionCraft our brand voice and visual language with cultural fluency and tasteQualificationsEnergy, grit, and founder level ownership, you want to build a category defining brandProven 0-1 growth operator, ideally in resale, fashion, DTC, or marketplacesExperienced with early stage chaos and fast scaling teamsDeep understanding of influencer strategy and social first marketingBrand + performance hybrid, strategic thinker and hands on executorCulture obsessed: you move fast, fluent in internet culture, and read the roomAnalytical, but not afraid to break the model when instinct says goWe are building the first scalable and profitable infrastructure to bring secondhand mainstream. If you align with this, I'd love to speak with you.