Job Title

Chesamel Group is seeking a dynamic and experienced Senior Marketing and Client Engagement Lead to lead our marketing initiatives whilst building and maintaining strong client relationships. This role combines strategic marketing leadership with hands-on client engagement to drive business growth, enhance the Chesamel Group brand presence, and ensure exceptional client satisfaction across our diverse portfolio of services.Marketing Strategy and ExecutionDevelop and implement comprehensive marketing strategies aligned with business objectivesLead multi-channel marketing campaigns across digital, social media, email, and traditional platformsManage marketing budget allocation and ROI analysis for all campaignsOversee content creation, brand messaging, and creative asset developmentAnalyse market trends, competitor activities, and customer insights to inform strategyCollaborate with product and sales teams to develop go-to-market strategiesClient Relationship ManagementBuild and maintain strong relationships with key clients and stakeholdersServe as primary point of contact for strategic client accountsDevelop client engagement strategies to increase retention and satisfactionConduct regular client reviews, feedback sessions, and business development meetingsIdentify opportunities for account growth and cross-selling initiativesResolve client concerns and ensure timely delivery of marketing solutionsTeam Leadership and CollaborationLead and mentor marketing team members and junior staffFoster cross-functional collaboration with sales, product, and customer success teamsManage external agencies, vendors, and marketing partnersPresent marketing performance and client insights to senior leadershipDrive continuous improvement in marketing processes and client service deliveryPerformance and AnalysisTrack and analyse marketing KPIs, campaign performance, and client engagement metricsPrepare comprehensive reports on marketing ROI and client satisfaction scoresUse data-driven insights to optimize marketing strategies and client engagement approachesImplement marketing automation tools and CRM systems for enhanced efficiencyBe one of the first applicants, read the complete overview of the role below, then send your application for consideration.Education and ExperienceBachelor's degree in Marketing, Business Administration, Communications, or related fieldMaster's degree or professional qualification preferred5-7 years of progressive marketing experience with client-facing responsibilities2+ years in a senior marketing or account management roleCore competenciesProven track record in developing and executing successful marketing campaignsStrong client relationship management and account growth experienceExcellent analytical skills with proficiency in marketing analytics toolsExperience with CRM platforms, marketing automation software, and digital marketing toolsOutstanding written and verbal communication skillsProject management experience with ability to manage multiple priorities simultaneouslyQualificationsProficiency in Google Analytics, social media platforms, and email marketing toolsExperience with HubSpot, Salesforce, or similar CRM systemsKnowledge of SEO/SEM, content marketing, and digital advertisingFamiliarity with design software and content management systemsAdvanced Excel skills for data analysis and reportinIndustry-specific experience relevant to our sectorExperience with B2B and B2C marketing strategiesBackground in event marketing and trade show managementCertification in Google Analytics, HubSpot, or other marketing platformsExperience with budget management and vendor negotiationsPrevious experience in a client services or consulting environment