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Job Title


Marketing Director - Ecommerce


Company : MyoMaster


Location : London, London


Created : 2025-06-01


Job Type : Full Time


Job Description

We're putting together a team of A players to scale the Home of Human Optimisation.Is this the role you are looking for If so read on for more details, and make sure to apply today.We help high performers take control of their wellness by creating outstanding Human Optimisation products, think saunas, ice baths, hyperbaric chambers. We aim to help people unlock their full potential by providing world-class wellness products and community for everyone who wants to perform at their best every single day.We are growing extremely fast and in 2023 we were backed by Google and a host of elite athletes and entrepreneurs. In 2024, we appeared on Dragons' Den in what is now one of the most viewed episodes in the history of the show. Last year we grew 350% and have no intention of slowing down.We're now looking ahead to the future and building a team of leaders who want to be part of scaling the business into a global brand. Our aim is to have 60,000 customers within the next 4 years and cement our position as the Home of Human Optimisation.What you'll be doingYou'll be focused on scaling our DTC brand. Your role will involve driving growth through managing paid acquisition, CRO, email marketing and influencers campaigns.Set the overall growth strategyBuild and lead a high performing growth team (internal and external resource)Constantly test and iterate based on dataMyoMaster WebsiteConstantly test + iterate every aspect of UX to increase average spend + conversion rateManage our website agency and/or freelancers to create world class PDPs that convertDevelop + test landing pages that align with broader acquisition funnels and messagingCreate and manage a roadmap of ongoing development and improvementsPaid (Meta, Google and TikTok)Constantly be searching for an arbitrage that drives sales (channel, creator, offer, creative, funnel, whitelisting)Oversee and optimise the day to day running of paid media campaignsWork with our in house content team to continually produce high performing and diverse creative across channelsDevelop a deep understanding of our existing and target customer profiles and develop cross channel funnels that take them through an optimised purchasing journeyManage the budget effectively across the channel mix and work with our external agencies to generate maximum ROIAnalyze campaign performance metrics and A/B tests and optimize marketing campaigns across multiple channels to maximize ROI and achieve KPIsEmail MarketingManage our agency to hold them to the highest standard and ensure they are delivering core KPIs around database growth and revenue generationDevelop a roadmap to continuously improve core email flowsCreate ideas for campaigns that align with the border marketing activity of the business and drive ROIData and ReportingTriple Whale + GA4 to analyse results of all aspects of marketingConstantly utilize data analytics and insights to make informed decisions, identify growth opportunities and feedback to the wider team to inform the strategyInfluencersBuild an influencer programme to create regular whitelisting content and improve creative diversityUtilise collabs to drive awareness and conversionInternational GrowthDrive international launches into new markets, testing channels in new marketsLeadershipHave a seat at the table alongside the two Co-Founders and Head of Ops to really shape the overall growth strategy of the businessManage an agency portfolio with an aligned growth strategy so they become a high performing extension of the teamBuild and inspire a lean, A player internal team to push MyoMaster to the next stage of growthWhy this is an amazing opportunityA genuine seat at the tableWe are offering the right person the chance to build a category defining business from its early stages and become part of the board + leadership teamProven market fit and scalabilityWe have already proven product market fit and are scaling up rapidly, this is a great time to join the journeyAn industry that is explodingThe wellness industry is growing incredibly rapidly and we intend to become one of the key players in the spaceAn impressive wider teamWe have an incredibly ambitious team and our wider investors are some of the most impressive athletes and entrepreneurs in the UK. If you want to be surrounded by impressive people, this is is the right place.Who we're looking forA marketer with an extremely commercial mindset. We have a profit at all costs mentality. ROI should be at the forefront of everything you do.Everyone in our team is an executor. You deliver. There are no layers of management and big teams. We all stay close to the work and continually strive to be better.If you're looking for just a job, this isn't the role for you. We are looking for someone who wants to take a stake in the business and to play a career defining role in building something from the ground up.You must be obsessed with the ecom world and the latest trends and technology driving it forward. Build a community within it so you are always able to push the business forward based on the latest insights.The BenefitsSalary - 60K - 70k baseOTE - 10k OTE bonusShares - Equity in the businessHybrid Role - Need to be available to work in SW London office 2X per weekCompany wide Xmas holiday breakPaid company workouts each week1k towards MyoMaster equipment#J-18808-Ljbffr