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Join to apply for the Director, Global Demand Generation role at Johnson Controls2 weeks ago Be among the first 25 applicantsJoin to apply for the Director, Global Demand Generation role at Johnson ControlsDirect message the job poster from Johnson ControlsSenior Talent Acquisition Partner EMEA | Recruitment, CommunicationWhat Will You DoDo you have the skills to fill this role Read the complete details below, and make your application today.The Director of Global Demand Generation is responsible for developing and executing comprehensive demand generation strategies that drive pipeline growth and revenue across Johnson Controls' global markets. This role will report to the Vice President of Global Marketing Strategy and Operations and will work closely with the Marketing Leadership Team, Global Field Operations (GFO), Corporate functions, Regions, and Global Products.How Will You Do ItDemand Generation Strategy: Develop and implement innovative, multi-channel demand generation strategies aligned with Johnson Controls' business objectives and long-range plans. Collaborate with product marketing, field marketing, and sales teams to ensure cohesive go-to-market approaches.Pipeline Management and Revenue Growth: Establish and monitor key performance indicators (KPIs) for pipeline growth and revenue contribution. Develop predictive models to forecast demand and optimize resource allocation across channels and campaigns.Marketing Technology and Data Analytics: Manage the selection, implementation, and optimization of marketing technology stack to support demand generation efforts. Leverage analytics to drive data-driven decision-making and continuous improvement in campaign performance.Global Campaign Orchestration: Plan, execute, and measure global integrated marketing campaigns across digital and traditional channels. Ensure alignment with the company's 10 key campaigns and brand messaging.Marketing and Sales Alignment: Foster strong partnerships with sales leadership to ensure seamless lead handoff processes, lead scoring models, and shared accountability for pipeline and revenue targets.Budget Management and ROI Optimization: Manage the global demand generation budget, ensuring optimal allocation of resources across regions and channels. Develop and report on ROI metrics to demonstrate the impact of demand generation activities on business outcomes.Team Leadership and Development: Build and lead a high-performing team of demand generation professionals. Foster a culture of innovation, collaboration, and continuous learning.What We Look ForExtensive experience in B2B marketing, with a strong focus on demand generation and pipeline growthProven track record of developing and executing successful demand generation strategies in a complex, matrix organizationDeep understanding of modern marketing technologies, including CRM (preferably Salesforce), marketing automation platforms, and analytics toolsStrong analytical skills with the ability to translate data insights into actionable strategiesExcellent leadership and communication skills, with the ability to influence senior executives and cross-functional teamsExperience in managing budgets and demonstrating marketing's contribution to revenueGlobal mindset with experience working across diverse markets and culturesStrategic thinker with the ability to operationalize complex initiativesBachelor's degree in Marketing, Business, or related field requiredMaster's degree a plus (Business, Marketing, Communication, etc.)Seniority levelSeniority levelDirectorEmployment typeEmployment typeFull-timeJob functionJob functionMarketing and SalesIndustriesIndustrial Machinery ManufacturingReferrals increase your chances of interviewing at Johnson Controls by 2xSign in to set job alerts for Marketing Director roles.Darwen, England, United Kingdom 1 month agoManchester, England, United Kingdom 3 weeks agoProduct & Growth Marketing Director (AI)Manchester, England, United Kingdom 4 days agoHead of Influencer Marketing | LOOKFANTASTICManchester, England, United Kingdom 3 weeks agoManchester, England, United Kingdom 3 days agoGreater Manchester, England, United Kingdom 1 month agoManchester Area, United Kingdom 1 day agoHead of Influencer Marketing | LOOKFANTASTICManchester, England, United Kingdom 1 week agoManchester Area, United Kingdom 2 days agoManchester, England, United Kingdom 2 months agoHuddersfield, England, United Kingdom 5 days agoPerformance & Acquisition Director | THG BeautyManchester, England, United Kingdom 2 weeks agoManchester, England, United Kingdom 3 months agoPerformance & Acquisition Director | THG BeautyManchester, England, United Kingdom 2 weeks agoManchester Area, United Kingdom 3 weeks agoManchester, England, United Kingdom 2 weeks agoManchester, England, United Kingdom 2 weeks agoManchester, England, United Kingdom 4 months agoManchester, England, United Kingdom 7 hours agoManchester, England, United Kingdom 1 month agoGreater Manchester, England, United Kingdom 1 month agoManchester, England, United Kingdom 1 month agoAccount Director - Influencer Marketing (FTC 6 months)Manchester, England, United Kingdom 5 days agoCoStar Group - Regional Director - Manchester, North of England & ScotlandManchester, England, United Kingdom 6 days agoWarrington, England, United Kingdom 1 day agoManchester, England, United Kingdom 2 weeks agoManchester Area, United Kingdom 1 month agoNational Accounts Director - Sustainable & Renewable TechnologiesManchester, England, United Kingdom 6 days agoSales Director - Maternity Cover 1 year FTCManchester, England, United Kingdom 2 weeks agoManchester Area, United Kingdom 5 days agoRegional Sales & Education Manager - Northwest, Northeast, & ScotlandManchester, England, United Kingdom 5 days agoWere unlocking community knowledge in a new way. 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