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About Toms StudioToms Studio is a fast-growing, modern stationery brand creating tools for creators of all kinds from professional artists to hobbyists. Were on a mission to disrupt an industry often seen as stale and environmentally harmful, with our beautifully designed, infinitely refillable creative tools. From elegant calligraphy pens and vibrant inks to sustainable paper goods and our bestselling Wren and Lumos pens, our products are made to inspire creativity while caring for the planet.Considering applying for this job Do not delay, scroll down and make your application as soon as possible to avoid missing out.The RoleThe Brand Marketing Manager is responsible for shaping and delivering Toms Studios brand storytelling across all customer-facing communications grounded in creativity, consistency, and insight.Working closely with the Founder and wider customer-facing teams, this hands-on role transforms creative ideas and customer centricity into impactful, detail-driven campaigns across organic channels, product launches, and brand partnerships.Its ideal for a thoughtful, organised marketer who thrives at the intersection of creativity, execution, and customer insight turning a Founder-led brand vision into content that genuinely resonates.Key ResponsibilitiesStorytelling & Content DeliveryLead the development of compelling, on-brand copy across email, social, blog, and webShape the brands narrative across organic channels including Instagram, Facebook, LinkedIn, YouTube, and blog contentWork upstream with the Founder Tom at campaign conception to align external messaging with Founder vision, creative direction and the Brand Playbook.Co-own the From the Studio newsletter and other recurring brand comms touchpointsCampaign & Launch SupportBrief and co-create campaign assets for new product launches, seasonal moments, and promotions across the existing range for both DTC and B2B comms.Use performance data, customer insights, and category trends to identify opportunities for growth across the existing range from trading priorities to whitespace ideas and build campaigns that respond to them.Collaborate cross-functionally to ensure messaging, visuals, and timing are alignedMaintain consistency of tone, language, and brand personality across all campaign activityPartnerships & CommunitySupport execution of brand-aligned collaborations and partnerships with creators, artists, and other like-minded brandsHelp identify new partnership opportunities that align with our mission and expand our community reachContent Planning & OrganisationBuild and maintain a forward-looking editorial and content calendarEnsure all creative briefs are delivered on time, with clear inputs and outcomesWork closely with the Graphic Designer and Studio Manager to manage production timelines and approvalsInsights & Performance OptimisationOwn the collection and analysis of customer and category insights including customer surveys, managing existing ones, and conducting competitive or category research. Turn findings into clear, actionable outcomes that inform NPS strategy, campaigns, content, ranging and product opportunities.Monitor content and campaign performance across organic channels (engagement, reach, click-through, community growth etc.)Collaborate with the Growth Marketing Manager to share social engagement insights to inform and input into paid marketing asset productionIterate messaging and formats based on data and insightsKeep a pulse on cultural and category trends that could inform creative angles or campaign hooksAbout YouExceptional writer and communicator with a natural flair for brand storytelling ideally within a premium consumer products brand where tone, craft, and emotional resonance matter.Deeply collaborative able to work closely with creatives, strategists, and founders alikeOrganised, proactive, and able to manage multiple campaigns and timelinesCreative but commercially aware understands how to create content that drives both connection and performanceDeeply aligned with Toms Studios values: thoughtful design, creativity, craftsmanship, and sustainabilityWhy Join Toms Studio? Be part of something special Join a fast-growing, innovative stationery brand redefining the industry. Work with purpose Your work will directly contribute to a more sustainable and creative world. Collaborative environment Be part of a supportive, passionate team that values fresh ideas and doing great work. Growth opportunities Shape the future of Toms Studios ecommerce strategy and grow alongside the brand.Role LocationHybrid with 2-3 days per week in either our Ringwood, Hampshire or Frome, Somerset location and the remainder working from home.How to applyIf you think this sounds like you, wed love to hear from you. We love a well-crafted and tailored cover letter (be as creative as you like!)