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About UsDickens Eye Clinic is a destination for individuals who view eyewear as more than a necessity — it’s part of their identity. From our beautifully curated practice in Dickens Heath, we offer our clients exclusive access to some of the most sought-after eyewear brands in the world, including Jacques Marie Mage, Cartier, Dita, and Chrome Hearts.Our approach is highly personalised and design-led, and our clients travel from across the UK — and the world — for what we offer. We combine world-class products with a sharp eye for style and a commitment to exceptional service. Now, we’re looking for someone to help bring that experience to life online.About the RoleWe’re looking for a Social Media & Practice Assistant to join us in-store and help grow our online presence in a way that reflects the refined, fashion-forward and human feel of our brand. This is a junior-level role, suited to someone early in their creative career — maybe a recent graduate — with a real passion for social media, a great eye, and a strong sense of how luxury brands speak and behave online.While content creation and digital storytelling will be your main priority, you’ll also support the day-to-day running of the practice. Whether that’s greeting clients, packaging orders, or helping us keep track of new stock, you’ll be an essential part of a small, collaborative team.This role requires working during all of our fixed practice opening hours.Digital & Content ResponsibilitiesCreate visually engaging content for Instagram and TikTok (Reels, Stories, short-form video, photography)Film and photograph people, products, and in-store activity — confidently directing when neededAssist the business owner with video content — offering scripting support and creative directionWrite captions, product features, and post copy in a tone that reflects our luxury but human brand voiceManage social media enquiries — responding professionally and helpfully in line with our client experienceStay ahead of trends, algorithm changes, and platform updatesPlan and schedule content around launches, seasonal moments and key client interestsMonitor performance and share insights to shape ongoing content strategyHelp track and manage stock — so you can respond to enquiries accurately and create relevant contentClient-Facing & Practice SupportAssist front-of-house by greeting and supporting clients during appointmentsHelp package and dispatch online orders with care and precisionKeep accurate, up-to-date records of our stock — knowing exactly what’s available in-store, what services we offer, and what we can source for clientsWork closely with the Practice Manager (business owner) who will support your learning — we don’t expect you to know everything from day one, but a genuine interest and attention to detail here is essentialSupport the team to ensure all colleagues are fully informed about stock levels and availability, so we can deliver the highest level of service both in person and onlineSupport the business owner and team with general daily tasksLearn our product offering so you can speak knowledgeably with both in-store and online clientsBe a present, proactive and positive part of a small, specialist teamAbout YouYou might be a recent graduate or at the start of your career, looking to get hands-on experience in social media and luxury retailYou’re passionate about fashion, design, or high-end brands — and want to be part of something beautifully curatedYou know your way around Instagram and TikTok, and understand what drives engagementYou’re comfortable creating content and happy filming, photographing, and directing visualsYou’re a clear, confident communicator — both in writing and in personYou’re organised, dependable, and enjoy taking ownershipYou’re happy to support across different areas of the business and be flexible day-to-dayYou’re curious, eager to learn, and excited to grow alongside a fast-moving brandBonus Points (but not essential)Experience running or contributing to a social account (even your own)Familiarity with CapCut, Canva, Adobe, or other creative toolsCustomer-facing or boutique retail experienceUnderstanding of analytics and reportingWhat We OfferA varied, creative role with genuine visibility and responsibilityClose mentorship and the chance to shape a brand’s voice onlineThe opportunity to work with some of the most exclusive eyewear brands in the worldA supportive, design-led working environmentStaff discount on luxury eyewearIf a post goes viral, we’ll make sure you’re rewarded — your success will be recognisedWhat you put in, you’ll get out — creativity and performance will open doors to further growth and bonusesHow to ApplyPlease email your CV and a few examples of your creative work — this could be your own Instagram, Reels, TikToks, or a small portfolio. A short intro video is welcome but optional.We’re looking for someone who’s ready to contribute, grow, and bring fresh energy to a brand that values style, substance, and genuine connection.Dickens Eye ClinicWhere vision meets design.dickenseyeclinic.co.uk