Job Title

An established global B2B events company producing high quality, senior-level business conferences is looking for an experienced B2B Event Marketer. You’ll be uncovering consumer insights and delivering creative marketing campaigns for live and virtual events; lectures; courses and webinars. This is a great opportunity to extend your skills as you’ll be of a highly-effective team innovating and implementing all parts of the marketing mix. Whatever skills you don’t have, you’ll learn here!Brand Marketing Manager – benefitsUp to £43k starting salary with c£6k profit-share in year oneAn intellectually stimulating and financially rewarding role with significant development prospectsFlexible working with WFHInternational travelPension scheme with matched contributionsOpen plan, light office with well-stocked fridges with staples for hot drinks and beers for regular office drinks.Choose how to get involved, whether with weekly football and netball teams, the fantasy football team or fundraising events for the company charity.Brand Marketing Manager – ResponsibilitiesDeveloping and implementing marketing for live and virtual events, webcasts, thought-leadership reports and industry content Investigate, test and roll out ideas for building your community, engaging with prospects and cross-promoting products Develop strategies and tactics to drive web traffic, monitor and implement improvements for SEO and set up tracking systems for all online marketing activitiesDesign and implement Social Media strategy and research current social media trends Generate, edit, publish and share engaging content daily (eg. original text, images & videos)Analyse how the brand is positioned and develop targeted consumer insightsManage Social Media accounts design e.g. Facebook timeline cover, profile pictures etcCollaborate with the design department to produce promotional materialsBrand Marketing Manager – RequirementsStrong academic record with minimum 2:1 degreeProven experience as an Event B2B Marketing Manager, Senior Event Marketing Executive or similarStrong communication and interpersonal skillsExperience with one or more of:SalesforceMarketing automation technologySocial Media campaignsSEO/SEMGoogle AnalyticsAnalytical and database toolsHTML and WordPressGoogle AdwordsA/B and multivariate experimentsComfortable working with numbers and making sense of metricsOrganisational and time-management abilities This is a fantastic opportunity for an ambitious individual to develop their career and learn new skills at a company with well-established products and which is thriving despite the current challenges. Great career progression potential - promotion is invariably internal. If you'd like to know more, please send a CV ASAP. | Marketing automation | SEO | PPC | Salesforce | Social Media Marketing