Job Title

PORTFOLIOThe HGI portfolio boasts some of the most coveted and luxury positioned skincare & beauty tech brands in the world, used by aesthetic practitioners and consumers globally to treat skin concerns and optimise treatment outcomes. Featuring the A-list go to brand of iS Clinical Cosmeceuticals, brow & lash category leaders Revitalash Cosmetics, Totally Derma Nutraceuticals and the worldwide acclaimed leader in light therapy & wellness technology brand Desse PRO.POSITION SUMMARYReporting to the COO, we are looking for a commercial and strategic thinker with a results driven mentality. This role will be responsible for defining and leading the e-commerce performance success of HGI and its portfolio of luxury wellbeing & aesthetics brands within the UK and on global scale.You will defining and overseeing deployment of a progressive and profitable performance strategy to engage, retain and convert users across;-Paid Earned & Organic -Email Marketing -Affiliate Marketing-Amazon -Social Commercialisation -Web UX/UI Driving revenue growth and ROI across all of e-commerce platforms you will be also be advising on innovative strategies for new e-commerce concepts and be leading the performance strategy for new integrations and initiatives to drive incremental growth and be the thought leader in the future of the companys e-commerce excellence.Scroll down for a complete overview of what this job will require Are you the right candidate for this opportunityYou will be joining us during a period of rapid growth and being part of a small team and supported by a range of stakeholders and agency expertise to underpin personal and professional success, this role boasts huge potential to be rewarded and enriched in line with the companys progressive onward growth plan.MAIN ROLES & RESPONSIBILITIESDefinition of strategy & growth forecast across all digital performance channels in association with stakeholders.Defining & co-ordinating omni channel lead funnel strategy and tactics for each platformOversee PPC spend and campaigns whilst driving a strong ROAS & ensuring luxury brand positioning is maintained across portfolio.Developing & overseeing delivery of SEO plans for each platformOverseeing tactical & paid social campaigns across all platforms as defined (including Meta, TikTok, Pinterest) with Heads of Brands and appointed digital agenciesDevising creative & cost-effective strategies to drive traffic & sales to the sitesStreamlining the end-to-end customer journey to achieve maximum ROIDrive continual optimisation of site traffic, page views, dwell time, content interaction and conversion to purchaseContinual competitor & industry insight gathering to deliver best in class experiencesDriving trial and adoption of best practice across the groups brands.Managing third-party web development agencies & working closely with them to develop & implement web development & improvement plansPresenting to the senior management team on progress & plansSuper user of all outward facing digital platforms & guardianship of all connectivity and integrations across this networkOversee effective & timely deployment of all digital campaigns as defined in brand plansOversee all analytics & reporting of all activity & KPIs as definedBudget responsibilityKEY STAKEHOLDERS & SUPPORT Direct Report-Group Digital assistant Affiliate/Amazon/Social supportGroup-COO -Group Digital Commercial lead-CMO - Brand vision lead-Group brand & innovations manager Social & Influencer leadLocal Team-GM-Brand manager Creative/campaign/promotions lead-Design & Creative Ops ManagerExternal agencies-Agency- Paid-Agency Web dev & E-Mail marketing-Agency Social commercial- To be appointed-Agency Amazon moving in houseEXPERIENCE & KEY SUCCESS CRITERIA5 years + Commercial ownership of digital platforms and demonstrated growth YOYUnderstanding of e-commerce & lead funnel marketing in a fast-paced environmentStrong working knowledge of Google Adwords, Merchant Center, Analytics, Meta and other key social channelsExpert in affiliate marketing principles, platforms and performance trackingKnowledge of the aesthetics, beauty and retail landscapeAmazon seller account experienceKlaviyo segmentation & optimization of user journeys & conversionSocial commercialization experience Tik tok, meta etc. You tubeIn depth knowledge of journey mapping & CROStrong understanding of content strategy and SEOEntrepreneurial mindset with an autonomous working styleAgency & budget managementWHAT WILL MAKE YOU RIGHT FOR THIS ROLE?Passionate about growthA keen interest in the latest digital practices & technologiesNaturally curios, driven to understand consumer behaviour and how to provide an excellent customer experienceEnergetic, self-motivated, creative thinker who flourishes at working independentlyAbility & drive to achieve results & targetsDrive to go that extra mile & identifying opportunities to meet & exceed objectivesStrong communicatorResponsive & adaptive to changing workloads, timelines & outputs required due to the fast-moving pace of the industry & companyDesire to work within a small but dynamic entrepreneurial company & be a key player in overall company successABOUT THE COMPANY & BRANDHarpar Grace International is a privately owned, entrepreneurial, dynamic and passionate company founded in 2013, specialising in the development, distribution and management of luxury, cosmeceutical, spa and retail brands.Harpar Grace are the exclusive distributors for iS Clinical Cosmeceuticals, RevitaLash, Totally Derma Nutraceutical drink supplement throughout UK & Ireland and Caribbean and global brand owners for Desse PRO LED Light therapy brand. The company continues to achieve exceptional year-on-year performance and the team is rapidly expanding to support the ambitious growth of the company and brand portfolio.WORKING CONDITIONS & BENEFITSSix month contract to permHybrid working (2 days min per month at HQ) Progressive bonus schemeHoliday entitlement will be at the rate of 22 days per calendar year, plus bank holidays pro rata. Entitled in the following years to an additional day of holiday per year for each completed year of service, up to five years (and so will be entitled to a maximum of five extra days)Private Health offered at 6 months service subject to moving to permanentFree on-site parkingPension offered at 3 months of service. The Company contribution is 3% of salary. Employee contribution is 5% of salaryProduct discount of 60% off RRP