Job Title

The Assistant Store Manager will act as a brand ambassador and provide inspirational and motivational leadership. They are accountable for leading the retail team to deliver the highest level of customer experience, driving commercial and operational objectives and ensuring compliance to all operational policies and procedure. The Assistant Store Manager will work in close partnership with the Store Manager and lead the team in their absence. They play a key role in developing and delivering the retail strategy with a focus on commercial performance, operations and customer experience. People and Leadership: Provide clear direction to the team and foster a culture of teamwork and collaboration. Hold regular team and individual meetings to support, coach and nurture talent. Set objectives in line with business goals and regularly review progress. Ensure the team can perform their roles successfully through regular training and ongoing feedback. Lead the team to deliver exceptional levels of customer experience and achieve commercial objectives. Commercial and Operations Regularly review and analyse business performance and develop growth strategies to maximise commercial opportunities. Ensure the correct implementation of all operational procedures and policies and ensure the team are compliant. Support with visual merchandising roll outs and maintain store standards in line with brand guidelines. Maintain back of house standards to optimise business efficiency. Customer Experience Act as an ambassador for the brand, cultivating a culture of trust and community by building long term relationships with existing and new customers. Ensure the brand service ceremony is delivered in all customer interactions. Support the execution and implementation of retail events and activities. Identify and recommend innovative opportunities to elevate the customer experience. Key Knowledge and Experience Strong leadership and communication skills Experience working in an omni-channel environment and using a variety of digital systems and tools. Able to solve problems and provide tactical and strategic solutions. Ability to prioritise and manage multiple tasks in a fast-paced retail environment. The Candidate A hands-on leader who leads from the front and by example. A strong passion and love for all things fashion and is up to date with current market trends. Agile in ways of working and can adapt to meet the needs of the business. Minimum of 3 years’ experience in a similar role. Experience leading teams of 15+ preferred. Benefits Employee discount of 50% Friend and Family Purchase Scheme with 20% off. Uniform allowance. Access to Bupa health care after 2 years 25 Days holiday Enhanced Maternity and Parental Leave after 2 years. Who We Are Founded in 2015, Varley is a fashion brand rooted in movement. Headquartered between London, Los Angeles and New York, it remains an international, family-run business, with quality and community at its heart. Offering a curated wardrobe of contemporary and active collections for the modern woman, Varley exists to instil quiet confidence with clothing that is made to move and evolve with your everyday. Our People We think of ourselves as an international family-run business that embodies our founders’ commitment to creating timeless collections for the modern woman. What started as a company of two, has grown into a close-knit team of thinkers, creators, and innovators, taking care of our clothes, each other, and our community. Split across the UK and USA, our team is 85% female, making us proud to be a brand for women, by women. We are guided by two core beliefs: the pursuit of quality in everything we do and looking after one another. Everything else should take care of itself. Company Values WE ARE THE SUM OF MANY PARTS We may have two founders, but we are the sum of many parts. The journey is just as important as the destination. We look after one another. We promote diversity and inclusivity as central parts of the culture we are building. We are less when we don’t include everyone. Our successes and our failures we make as a team not as individuals. WE PURSUE QUALITY IN EVERYTHING WE DO. We should chase perfection in everything we do. Growth is a result of improvements to every aspect of what we do, not just reliant on an individual or department. We grow together. WE EMBRACE POSSIBILITY AND PUSH BOUNDARIES: We believe that there are no limits to what we can achieve. We encourage innovative thinking, pushing boundaries, and embracing new possibilities. We constantly challenge ourselves to think beyond the ordinary and create extraordinary outcomes. DATA-DRIVEN DECISIONS AND PURPOSEFUL ACTIONS: We base our decisions and actions on data and reason, not on hope. We prioritize and justify our choices through thoughtful analysis. We think before we act, understanding the impact of our actions. OUR BRAND IS TIMELESS AND VALUABLE: Our brand is our most valuable asset, and we treat it with the utmost respect. We recognize that our brand will outlive us and strive to enhance its value through everything we do. We prioritize long-term growth over short-term gains, ensuring the longevity of our brand's reputation. WE NEVER COMPROMISE OUR PRODUCT. We believe the best form of marketing is to make better product. Let word of mouth be the most powerful marketing channel. Constantly improve, however marginal a gain. Our product is defined by the quality not price. WE RESPECT AND EXCEED CUSTOMER EXPECTATIONS: We deeply appreciate and value those who choose to consume our brand. We consistently strive to surpass their expectations in every interaction. Our goal is to transform customers into passionate advocates who enthusiastically share their positive experiences with others. WE CHOOSE PARTNERS WHO REFLECT OUR VALUES: We view our suppliers, service providers, and stockists as partners, not mere business relationships. We carefully select partners who align with our values and standards. We understand that the company we keep reflects our brand's integrity and reputation. WE GROW OUR BRAND BY EMPOWERING OTHERS: We understand that the way we present information is just as crucial as the information itself. We focus not only on what we do but also on how our actions positively impact others. We aim to empower and support those around us, fostering growth and creating meaningful connections. RESPONSIBILITY IS AT THE CORE OF EVERYTHING WE DO: We believe that responsibility is as fundamental as the fit of a garment. We prioritize ethical practices and sustainability in all aspects of our business. We are accountable for our actions and strive to make a positive impact on our environment and communities. KINDNESS IS OUR GUIDING PRINCIPLE: We prioritize treating others with respect, empathy, and understanding. We believe that kindness creates a positive work environment and fosters strong relationships with our team members, partners, and customers.