Job Title

Marketing OfficerApplication Deadline:28 July 2025 Department:Fundraising, Comms & Engagement Employment Type:Permanent - Full Time Location:London Reporting To:Marketing Manager Compensation:£28,000 / yearDescriptionContract: Permanent, full time, 35 hours over 5 daysLocation: London, Hybrid (2 days a week in the office)Salary: £28,000 per annum + London Weighting Allowance (LWA) £3,954 Closing Date: Monday 28 July 2025Interview Date: 6 & 8 July 2025Are you aMarketing Officerwho’s passionate about storytelling, skilled in digital content, and ready to make a difference for pets and people across the UK? If so, we’re looking for a creative and driven Marketing Officer to join our Marketing and Communications team at Blue Cross More about the roleReporting to the Marketing Manager, you'll help plan and deliver multi-channel campaigns, including TV and digital – that raise awareness of our work and inspire people to get involved.You’ll work closely with internal teams and external agencies to develop engaging assets, particularly video, that reflect our brand and messaging across paid and owned media. From concept to execution, you’ll play a key role in ensuring campaigns are consistent, impactful and insight driven.Key ResponsibilitiesCollaborate with internal creative teams, external agencies, and production partners to develop digital assets (including video) that support integrated TV and digital campaigns. Generate ideas and write briefs for content aligned with the marketing plan, brand guidelines, and communication objectives. Attend and contribute to video shoots, ensuring content aligns with briefs and storyboards. Work with the Social Media team to align organic and paid messaging and repurpose assets across channels. Monitor engagement and performance of paid digital content, making adjustments where needed. Report on the effectiveness of campaigns, capturing insights to inform future activity. Keep up to date with marketing trends, especially in video, to maintain content relevance and impact. Ensure all creative outputs align with brand guidelines. Build strong working relationships across teams, including frontline services, to support content creation.About youAs the Marketing Officer, you will be a confident communicator, creative thinker and skilled project manager with a passion for digital marketing. You will thrive in a fast-paced environment, work well with stakeholders at all levels, and bring strong attention to detail and a can-do attitude.Essential Qualifications, Skills, and ExperienceProven experience in developing digital content, including video, for marketing plans. Creative, with experience in building effective content against different target audiences that will engage, inform and convert. Experience of delivering campaigns across various social and digital advertising platforms (eg Facebook Ads, Google Ads, YouTube Ads). Demonstrable understanding of brand and its importance. Experience of working in cross functional teams and with marketing agencies. Understanding of metrics and ways to measure the impact of activity undertaken. Strong organisational and analytical skills. Excellent project management skills. Desirable Qualifications, Skills, and ExperienceA marketing or videography qualification. Experience of working with video editing software/production tools. Experience of working with not-for-profit organisations. Experience of working with animals in video shoots. How to applyClick the apply button below and complete the online application process before the closing date onMonday 28 July 2025.We reserve the right to close this vacancy early should we receive an overwhelming response. Blue Cross benefitsOur people are the most important part of delivering our purpose. If it were not for their amazing efforts and commitment, we would not be able to make the difference that we do today.In return, Blue Cross wants to ensure we provide you with the best working environment we can. We want you to be happy working for us and will do everything we can to make sure you are.Our generous benefits package includes:Full time equivalent of 38 days holiday rising to 43 with service (including Bank Holidays) Programmes for physical and mental wellbeing support Free access to GP via MetLife- 24/7 GP services, private prescriptions and more for you and your family Free physiotherapy advice and face to face intervention Health cash plan Unlimited access to an employee assistance programme Pension scheme with enhanced employer contribution Professional fees paid with Continuing Professional Development and personal development support. Life assurance 20% discount on Pet Plan pet insurance Enhanced family friendly policies Recognition scheme Annual volunteer days Charity worker discounts across a variety of retailers To read more about the benefits Blue Cross has to offer, please visit the'why work for us'page on our website. #J-18808-Ljbffr