Creative Executive (TikTok) – Job DescriptionA bit about us:Toucan is a full-service Amazon and TikTok agency (based in the UK, NAM, and APAC) and an advanced Amazon advertising partner that supports brands to accelerate their businesses globally. We specialise in Amazon strategy, sponsored advertising, programmatic DSP advertising and creative services (static and video)We are proud to say that we are working with some of the biggest brands in FMCG, grocery, sports nutrition, healthcare and beauty, just to name a few. We handle Amazon revenue in excess of £100M globally, and this is rapidly growing.You will be working with a highly motivated, supportive team and we are eager for an individual to come in with a ‘can-do’ attitude and the desire to learn and add value wherever possible.Position Overview:Our TikTok team is expanding, so you’ll be joining a fast-paced team. You will play a key role in shaping how we approach TikTok content creation for brands, which brings with it huge potential in terms of progression and opportunities.As a Creative Executive (TikTok), you will be responsible for creating video content that represents and elevates a brand’s presence on TikTok. This includes developing and executing creative ideas that aim to increase brand visibility, drive sales, and produce viral content that aligns with trends and culture.Key Responsibilities:Create Engaging Content: From writing creative briefs to filming and editing, you’ll be responsible for producing scroll-stopping TikTok videos that drive engagement, visibility, and sales.Research & Strategy: Analyse successful ads, competitors, and TikTok trends to guide content direction. Generate video ideas based on what’s performing well, while staying aligned with brand guidelines and goals.Monitor Performance: Track and assess video performance to understand what resonates with each brand’s target audience. Use insights to refine content strategy and improve future output.Community Engagement: Actively engage with the TikTok community - responding to comments, reviews, and customer questions. Repost user-generated content to boost community interaction and brand engagement.Content Calendar Management: Plan and manage a consistent posting schedule. Write engaging captions and select trending, relevant hashtags to maximise visibility and SEO.Creator Sourcing: Depending on the brand, you may need to outsource content creation. A strong network of creators or the ability to source and manage them is ideal.Affiliate Outreach: Assist the TikTok team with identifying, reaching out to, and following up with affiliate creators to drive brand collaborations.Trend & Market Research: Stay on top of TikTok trends and the wider social commerce landscape. Continuously identify new content opportunities, formats, and creative angles to test.Team Collaboration: Work closely with cross-functional teams to ensure alignment and coherence in all initiatives.Account Support: Provide general support to the TikTok account management team as needed, including input on brand strategy, content planning, and performance reporting.Skills/Requirements:Bachelor’s degree in Marketing, Social Media, Business, Communications, or a related field.Excellent content creation skills, including video production and editing.Confident and ambitious candidate that enjoys networking and building strong relationships.Experience in using analytics tools to interpret data and drive actionable insights.Creative thinker.Strong communication and interpersonal skills.Ability to multitask and thrive in a fast-paced, dynamic environment.Experience with other social media platforms and e-commerce marketplaces.High-energy and self motivated.By joining Toucan, you will:Benefit from our flexible working policy. We offer a mix of home and office working and give everyone the option to work flexibly.Get Vitality health insurance, covering both physical and mental health.Have the option to work remotely for up to 3 weeks from any country in the world.Get your birthday off every year!Get to attend regular team social events and trips, including a summer and Christmas party.Receive comprehensive and ongoing training and development.Be part of a rapidly growing agency, with the opportunity to shape your roleGain an in-depth understanding of ecommerce and the way Amazon operates.Be part of a successful and dynamic team with a friendly and entrepreneurial cultureImpact the wider business performance with visible results.Have access to our brand-new office in Westfield shopping centre, complete with panoramic city views, free fruit, shower & bike storage and a wraparound terrace.Have the option of an annual travelcard loan.Benefit from our hybrid working model – we work from the office on Mondays & Thursdays and at home the rest of the week. However, the office is open and available to work in 24/7OUR VALUESHere at Toucan, we take our company values seriously.CURIOSITYWe foster personal developmentWe are always learningWe constantly ask questionsWe want to continuously improve ourselves, the company and our client’s businessAMBITIONWe want to succeedWe set high targets for ourselves, our team and the companyWe give 100% to everything we doENTREPRENEURIAL SPIRITWe use our initiative and try to find solutions firstWe figure out new ways of doing thingsWe innovateWe don’t accept the status quoWe always look to add valuePEOPLE FIRSTWe are authentic – we our ourselvesWe respect other’s timeWe support each other’s lives outside of workWe treat everyone as an individual and respect their differencesWe get to know the people we work withWe don’t operate a one size fits all policyCOLLABORATIONWe are one team – we unite to deliver resultsWe have a positive attitude – it’s contagiousWe motivate othersWe boost othersOUR EQUAL RIGHTS POLICYIt is our policy not to discriminate against our employees on the basis of their gender, sexual orientation, marital or civil partner status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability or age, pregnancy or maternity or trade union membership or the fact that they are a part-time worker or a fixed-term employee.
Job Title
Creative Executive (TikTok)