Job Title

CRM MANAGER - GAMBLINGUP TO £50,000FULLY REMOTE – You must be a UK resident to applyCOMPANYThis international online gaming and sports betting operator has been running for over 20 years, with a strong footprint in regulated and emerging markets. With around 100 employees worldwide, it delivers a wide range of sportsbook and casino products, focusing on user experience, localisation, and engagement through data-driven CRM and digital marketing. Operations span across Europe and Latin America, with the UK as a key market and Mexico as one of its fastest-growing regions.THE ROLEThis is a high-impact CRM leadership role where you’ll shape and execute the retention strategy across multiple markets, with a strong focus on the UK. Reporting into the Head of Casino, you’ll also work closely with senior stakeholders, including direct exposure to the CEO.You’ll take ownership of CRM campaigns and lifecycle strategies, managing a small team while remaining hands-on with execution. Success in this role will be defined by your ability to deliver personalised, data-led communications that drive engagement, retention, and revenue.You’ll be instrumental in:Developing customer segmentation and lifecycle journeys across multiple territoriesPlanning and executing multi-channel CRM campaigns (email, SMS, push, in-app)Monitoring player behaviour daily to deliver targeted offers and personalised messagingDriving optimisation through A/B testing, reporting, and performance insightsLeading projects such as onboarding new casino operators, optimising game layouts, and building automated lifecycle campaignsSKILLSCRM experience in the iGaming spaceStrong track record delivering multi-channel campaigns (email, SMS, push, in-app)Data-driven mindset, confident in analysing performance and making recommendationsAbility to balance strategy with hands-on executionProactive communicator with confidence engaging senior leadershipWHY APPLY?Strategic and hands-on influence — direct impact on CRM strategy and executionHigh visibility role with exposure to C-suite (CEO & CMO)Opportunity to lead a small, international CRM teamWork across multiple global markets, not just the UK