Introduction to the roleAn exciting opportunity has arisen for a creative, innovative thinker to join the British Book Award-winning marketing team at 4th Estate and William Collins, with a focus on the William Collins and Fontana imprints.4th Estate and William Collins are home to internationally acclaimed and bestselling authors such as Hilary Mantel, Elizabeth Day, Max Hastings, Yomi Adegoke, Boris Johnson, Daniel Kahneman, Nigel Slater, Sahil Bloom, Christina Lamb and Chimamanda Ngozi Adichie alongside some of the most exciting new voices in literature. Recent campaign highlights include Asako Yuzuki’s Butter , Coco Mellors’ Blue Sisters , Andrew Lownie’s Entitled , Boris Johnson’s Unleashed and Jung Chang’s Fly, Wild Swans.There has never been a more exciting time to join. Reporting to the Marketing Director, in this role, you’ll be responsible for planning and implementing the marketing strategy for some of our biggest books across a wide range of non-fiction and plot-driven literary fiction. You will also work collaboratively with other members of the marketing team on delivering integrated and innovative marketing campaigns.Key Tasks And AccountabilitiesDelivering strategic, creative and innovative campaigns for major releases and authors across the divisionEnsuring that delivery of all creative, media and digital plans are on brief and in budgetMeasuring and evaluating campaigns, sharing learnings and optimising for future activityWorking with brand and media partners to leverage reader interest and expand our consumer reachWorking closely with the Publishing Director on the growth and development of Fontana brand strategySupporting a culture of collaboration and integration, working closely with Publicity, Sales and Editorial to ensure that all stakeholder needs are met Key attributes, skills and experience desired:An innovative thinker who loves coming up with creative ideasAlways looking for new ways to reach audiences and connect with readersA clever copywriter with an eye for designExperience in marketing at a trade publisherProven ability to deliver end-to-end marketing campaigns for booksStrategic thinker with a focus on ROIExperience in planning and project managing campaigns from acquisition to publication and beyondExcellent communication skillsRelationship-building: excited to collaborate and work closely with others Able to sell ideas, plans and strategic visionA book obsessive with a clear understanding of reading tastes, genres and trendsBenefitsHybrid working model (3 days in the office)28 days holiday plus bank holidays (option to buy and sell holiday days)Enhanced pay for maternity, paternity, adoption and shared parental leavePrivate healthcare cover and life assuranceSummer Hours Free access to HeadSpace, employee assistance programme (24 hour helpline), mental health first aiders, and a wellbeing portalSeason ticket loans (from day 1 for entry level) and cycle to work schemeRelocation Rent Support Loan Employee networks: HC All In (open forum), Elevate (for ethnic minority colleagues), HarperParents, Menopause at Work, Pride at HC, Social Mobility Network and Neurodiversity at WorkUnlimited training on our Learning and Development portal, management courses (up to MA level) and mentoring programmesVirtual GP and eyecare vouchersGym membership discountOnsite physiotherapy (London only)Charitable donation matching and 2 volunteering daysWe're a certified Carbon Neutral companyGreen Electric/Hybrid Car Benefit Scheme (salary sacrifice)With Trees for Life we plant a tree in the Highlands of Scotland for every permanent hireFree e-books and audiobooks, digital newspaper subscriptions and discounts on booksSubsidised canteen and retail discountsOnsite prayer roomAt HarperCollins, we value authenticity and integrity in our recruitment process. To ensure a fair and accurate evaluation of all applications, we ask that all responses to assessment questions reflect your own thoughts, experiences, and capabilities. This allows us to fairly assess your knowledge, skills, and experience to determine how they align with the role. We value diverse perspectives and genuine contributions, even if answers are not perfect. The use of AI tools or external assistance to generate responses is discouraged unless explicitly permitted for specific tasks.If you wish to discuss anything regarding this position and/or your application to this role, please reach out directly to with subject heading ‘Vacancy Query’ plus the job title and we will aim to get back to you within 5 working days.
Job Title
Senior Marketing Manager, William Collins and Fontana