Job Title

Marketing Executive – PBSA (Student Living)Leicester (with travel to sites) | Content-led | Social-firstAre you a creative, data-driven marketer who thrives on short-form video and digital storytelling? We’re looking for a Marketing Executive to take the lead on content creation and digital channels for a growing PBSA business.The roleYou will be the main content creator, owning social media, website and digital platforms. From filming engaging 10–15 second videos for TikTok and Instagram to managing YouTube, Google profiles and website updates, you will create content that drives engagement, supports sales activity and strengthens the brand.Key responsibilitiesCreate, publish and analyse high-impact content across social media, website and YouTubeCapture photography and video at events, Open Days and across multiple sitesIncrease resident engagement through competitions and user-generated contentMonitor digital trends and competitor activity to inform content strategyUse analytics, UTM tracking and performance data to optimise results and produce monthly reportsWork closely with Sales and Marketing teams to improve website user journeys and conversionAbout youA confident content creator with a strong focus on social media and short-form videoDigitally savvy, with experience using analytics to inform decision-makingOrganised, proactive and flexible, with availability for some out-of-hours and weekend workingYou will be based at the Leicester Head Office, with regular travel to other sites and involvement in Open Days, Clearing and events throughout the year.