Marketing ManagerOffice Based | West MidlandsAre you a strategic and creative B2B Marketing Manager looking to make a real impact in a growing organisation?We are a leading UK manufacturer and supplier within the workwear and personal protective equipment sector, entering an exciting phase of product and market development. Marketing will play a pivotal role in driving brand growth, market awareness and commercial success.This is a fantastic opportunity for an experienced marketing professional to lead a dynamic team, shape strategy, and influence all areas of the business within a supportive and fast-paced environment where initiative is encouraged.The RoleAs Marketing Manager, you will lead the marketing function as part of the commercial team, developing and delivering an integrated marketing strategy aligned to business objectives.You will be responsible for elevating brand presence, driving demand generation and ensuring consistency across all marketing channels.Key ResponsibilitiesLead and develop the marketing department, ensuring delivery of high-quality outputDevelop and execute a comprehensive marketing strategy aligned with company goalsDrive brand awareness, perception and engagement, monitoring key performance indicatorsCollaborate cross-functionally to ensure consistent brand messagingOversee content creation across website, social media and trade publicationsPlan and manage product photoshoots with internal teams and external suppliersWork closely with digital specialists to maximise SEO performance and online visibilityOptimise CRM usage to track integrated campaigns and measure effectivenessDevelop demand generation programmes targeting key industry sectorsCreate and manage point-of-sale initiatives to strengthen distributor presenceMaintain up-to-date marketing materials aligned to sector requirementsPlan and oversee trade exhibitions and industry eventsManage the marketing budget, reporting on ROI and campaign performanceAbout YouTo succeed in this role, you will have:A Degree or Master's qualification in Marketing (or equivalent professional qualification)Proven experience leading and developing a marketing teamStrong B2B marketing experience with expertise in integrated campaign deliveryExcellent creative thinking and communication skillsSolid knowledge of SEO and digital marketing strategyExperience writing compelling content for a B2B audienceA proactive, collaborative approach with the ability to work independentlyTPBN1_UKTJ
Job Title
Marketing Manager