Location: East Coast (Miami - Wynwood office)Company: Bio Minerals Corp. dba BiosilAbout BiosilBiosil is a clinically backed beauty supplement brand trusted for over 30 years to visibly support hair, skin, and nail health from within. Powered by our patented ingredient ch-OSA, Biosil is a cult favorite in the wellness space.We are entering a new phase of DTC growth in the U.S. and are bringing paid media fully in-house. This role is critical to scaling our Ecommerce channel profitably and building a high-performing acquisition engine.The RoleWe are hiring an experienced ads media buyer to take full ownership of paid acquisition across TikTok, Meta, and Google.This is not a maintenance role. We are looking for someone who understands platform innovation, creative testing velocity, performance analysis, and how to build a scalable and profitable DTC media machine.You will report directly to the Ecommerce Manager and collaborate closely with our graphic designer. You are expected to take ownership of performance insights, develop structured testing roadmaps, stay ahead of platform updates, and guide the overall paid media strategy.Your mission: drive new customer acquisition while maintaining healthy, scalable ROAS.Key ResponsibilitiesPaid Media OwnershipOwn and scale paid acquisition across TikTok, Meta, and GoogleDevelop and execute full-funnel strategies (TOF, MOF, BOF)Build structured testing frameworks for creatives, audiences, and offersContinuously optimize toward efficient CAC and strong ROASIdentify scale opportunities while protecting profitabilityMonitor competitor media activity and adapt strategy accordinglyTikTok ExpertiseDeep understanding of TikTok Ads Manager and algorithm mechanicsExperience scaling TikTok in a DTC ecommerce environmentStrong knowledge of creative formats, hooks, UGC trends, Spark Ads, and native storytellingAbility to translate performance data into clear creative directionData & Performance AnalysisMonitor and report on ROAS, MER, CPA, CVR, AOV, LTV signals, add-to-cart, and funnel performanceClearly identify what is working, what is not, and define a structured path forwardProactively present optimization plans and scaling recommendationsStay ahead of platform updates, new campaign types, and beta featuresCreative Performance FeedbackAnalyze winning and losing creativesProvide structured feedback to the Ecommerce Manager and designerPropose new angles, formats, hooks, and testing hypothesesHelp push the brand forward through data-driven creative iterationAbout You3+ years of hands-on media buying experienceProven success scaling TikTok Ads for DTC ecommerce (required)Strong experience with Meta Ads and Google AdsStrong analytical mindset with deep understanding of ecommerce KPIs (ROAS, MER, CAC, CVR, LTV)Comfortable translating performance data into structured creative testing roadmapsExperience in beauty or supplements is a plusKnowledge of Generative Engine Optimization (GEO), AI-search discoverability, and emerging AI-driven traffic channels is a strong plusProactive, ownership-driven, and performance-focusedWhat We OfferKey in-house role in a growing DTC brandDirect impact on revenue and growth strategyCollaborative but performance-driven environmentMiami office in WynwoodHow to ApplyPlease submit your resume and a brief cover letter outlining your relevant experience to:
Job Title
Advertising Media Buyer