TAG is seeking a Software Engineering Manager (Digital Marketing and Execution) to lead the design, development, and execution of multi-brand digital marketing platforms. This role is responsible for managing a team of engineers focused on building scalable, high-performance marketing execution systems, automation tools, and personalization engines that power marketing operations across multiple brands.The ideal candidate is an experienced technical leader with expertise in digital marketing technology, front-end and back-end development, API integrations, and marketing automation systems. They should have a strong track record of mentoring teams, driving engineering best practices, and aligning marketing technology with business goals.Key Responsibilities:Lead and mentor a team of software engineers focused on multi-brand marketing execution platformsOversee the development of scalable marketing automation tools, personalization platforms, and customer data-driven applicationsWork closely with marketing, analytics, and product teams to define technical requirements and deliver data-driven marketing solutionsArchitect and integrate multi-brand design systems, ensuring a reusable and scalable approach across different digital propertiesOptimize and manage APIs and backend services using GraphQL, RESTful APIs, Node.js, Python, and C#Implement A/B testing and experimentation using tools such as Optimizely, VWO, or Google Optimize to improve user engagement and marketing performanceEnsure HIPAA compliance and data security in handling customer and patient-related marketing dataDrive best practices in CI/CD automation, DevOps, and cloud-native deployment strategiesEstablish KPIs and success metrics to measure engineering effectiveness and system performanceFoster a collaborative, high-performing engineering culture, ensuring team growth and continuous improvementQualifications and Requirements:8+ years of experience in software engineering, with at least 3+ years in an engineering management or technical leadership roleStrong technical background in full-stack development, with expertise in JavaScript, TypeScript, React, Vue.js, or AngularExperience developing multi-brand digital platforms, ensuring scalability and reusability across different business unitsDeep knowledge of marketing automation tools, CRM platforms, and data-driven personalization technologiesExpertise in API development and system architecture, with hands-on experience in GraphQL, RESTful APIs, and backend services using Node.js, C#, or PythonStrong understanding of SEO, web performance, and analytics-driven marketing strategiesExperience integrating CDP (Customer Data Platforms) and third-party marketing tool integrationsProven ability to scale engineering teams, drive best practices, and create a high-performance engineering cultureKnowledge of HIPAA compliance and data security best practices in marketing technology is a plusStrong problem-solving skills and the ability to engage effectively with executives, marketing leaders, and product teamsAdditional Information: Compensation: $170,000-$190,000 annually plus 10% bonusA generous benefits package that includes paid time off, health, dental, vision, and 401(k) savings plan with matchThis role is onsite at our Chicago, IL office, providing opportunities for in-person collaboration and team engagement.
Job Title
Software Engineering Manager