Job Title

Why Nuclearn.aiNuclearn.ai builds AI-powered software for the nuclear and utility industries"”tools that keep critical infrastructure reliable, efficient, and safe. Our software integrates AI-driven workflow, documentation, and research automation, and is already used at 60+ nuclear reactors across North America. You/'ll ship production code operators and engineers rely on every day.We/'re growing quickly, expanding our team and our Phoenix HQ. The work is consequential: what you build helps real plants run safer and smarter.Eligibility: U.S. citizenship or permanent residency (green card) is required due to DOE export compliance.We're hiring a VP of Marketing to own marketing strategy and execution end-to-end.This is a revenue-aligned leadership role focused on:Clear positioning and differentiationHigh-quality pipeline generationIntelligent conference and field marketingLifecycle and nurture in long sales cyclesMeasurable marketing contribution to revenueValue-focused messaging that communicates real outcomes, not just featuresProtecting and extending our strong industry reputation through authentic, credible marketingWe do not run high-volume outbound today. We do not operate in a horizontal SaaS motion. We need marketing tailored for a technical, complex vertical historically underserviced by new technology.You will partner closely with founders and Sales to ensure marketing is tightly aligned to pipeline creation and deal progression.What You'll DoOwn positioning and messaging across nuclear core and expansion marketsEnsure our website clearly communicates value in the first 30 secondsDevelop use-case pages, outcome stories, and proof assets that resonate with technical buyersAlign messaging tightly with product reality in a regulated environmentLead with value and outcomes in all messaging that emphasizes the real impact we deliver, not feature listsEnsure all external communications are authentic and reflect how we actually operate because our reputation depends on itSuccess looks like: Prospects "get it" quickly, and Sales spends less time re-explaining fundamentals.Turn Conferences into a Measurable Pipeline EngineConferences are central in nuclear "” but they must be systematized.You will:Define event selection criteria tied to pipeline goalsBuild a consistent pre-event playbook (meeting booking, exec outreach, partner coordination)Ensure disciplined on-site lead capture and qualificationImplement structured post-event follow-up sequences and segmentationBuild a realistic attribution model that respects multi-touch sales cyclesSuccess looks like: Events are ranked by pipeline influence, not by anecdote.Build Lifecycle + Nurture for Long Sales CyclesIn our market, deals can span months (or longer). Marketing must stay present and credible without being noisy.You will:Design persona-specific nurture tracksCreate campaigns that support Sales conversations already in motionIntroduce selective, targeted outbound support where it makes strategic sense (e.g., event-triggered sequences, executive notes)Define and Sharpen Our Market NarrativeBuild an "always-on" presence that reinforces trust over timeSuccess looks like: Fewer cold reactivations, stronger mid-funnel engagement.Elevate Thought Leadership and Brand CredibilityOur buyers are technical and skeptical. Content must reflect that.You will:Build a practical, high-signal content strategy (use cases, technical insights, operator POV)Increase executive visibility through speaking, panels, and industry channelsImprove LinkedIn and owned media consistencyEnsure content reflects substance, not marketing fluffGuard our reputation "” every piece of content, every public appearance should reinforce the trust we've earnedPrioritize authenticity over polish; our credibility comes from being genuine operators in this space, not from slick campaignsFrame all content around the value we create for customers "” outcomes, efficiency gains, risk reduction "” not product specsSuccess looks like: We are recognized as credible operators "” not just software vendors.Own Marketing Systems and MeasurementWe need disciplined marketing operations without over-engineering.You will:Lead HubSpot (or equivalent) implementation and adoptionDefine campaign structure and attribution modelBuild dashboards that leadership trustsTrack core metrics: MQL → SQL → pipeline influence → closed-won supportSuccess looks like: Marketing performance is measurable and actionable.Align Tightly with Sales and FoundersMarketing must be integrated into how we win.You will:Participate in pipeline reviewsIdentify friction in messaging or conversionTranslate product roadmap and customer wins into market-facing valueEnsure marketing supports expansion within existing accountsSuccess looks like: Sales views marketing as leverage, not decoration.Examples of problems you might own in your first 90 daysProduce a clear messaging architecture and website improvement roadmapStand up structured event follow-up workflowsLaunch a core marketing dashboardEstablish operating cadence (weekly sales sync, monthly funnel review)Audit current campaigns and reallocate budget toward highest leverage channelsWhat Makes You a Great Fit10+ years in B2B marketing, including enterprise or regulated industriesExperience building marketing for long sales cycles and complex buying committeesAbility to combine field marketing, lifecycle, and product marketing into a cohesive motionComfortable operating without a high-volume SDR engineThink in terms of pipeline and revenue impactCan balance strategic clarity with hands-on executionCommunicate clearly with technical founders and technical buyersNice To Have (not Required)Experience marketing into energy, utilities, nuclear, aerospace, industrials, or other safety-critical domainsFamiliarity with compliance-sensitive environments (SOC 2, ISO 27001 adjacent)Experience transitioning marketing from founder-led to system-ledSuccess Metrics Over time, success will look like:Clear, differentiated positioning across core and adjacent marketsPredictable marketing contribution to qualified pipeline "”Increased meeting volume sourced or influenced by marketingStrong qualitative feedback from Sales on lead qualityImproved mid-funnel engagement metricsCompensation & BenefitsBase salary: $173k - $240kEquity: 0.05% - 0.15%Bonus: 15%Unlimited PTO, health/dental/vision insuranceWork Model & ScheduleFull-time, salariedMon-Fri hybrid (Wed remote); expectation is ≥80% in-office (Phoenix HQ)Occasional travel for conferences and industry eventsHow We Hire (fast, respectful, practical)20-min intro with the founder/hiring manager to trade context and assess mutual fitPractical work sample (60-90 min; a real task in our stack)Team meet + peer programming (system design + collaboration) #J-18808-Ljbffr