GrowthAssistant is looking for an experienced Paid Search Specialist to take ownership of our client's paid search strategy. 📣 Apply now and claim your $300 Sign-On Bonus!Offer valid until December 31, 2025.The Benefits:100% Work From HomeAttendance, Performance, and Referral BonusesPaid Holidays (US) and Paid Time-offsHealth Insurance Continuous Learning and Development Bi-weekly salary payoutWork-Life BalanceCore Tasks:Work with the Paid Search Manager to launch and optimize Google and Bing ad campaigns (Search, Display, Performance Max, Shopping, and Demand Gen)Set up and manage new campaigns, run weekly A/B tests, and experiment with creatives, targeting, and landing pages to improve performanceResearch and optimize keywords following paid search best practicesGather ad content, copy, and assets from internal marketing teamsTrack and adjust ad spend daily, weekly, and monthly to stay on budget and meet performance goalsTroubleshoot and resolve Google/Bing Ads and Merchant Center policy or account issuesPerform regular account maintenance tasks (keyword analysis, geographic and placement optimization, feed uploads, conversion tracking audits, etc)Analyze data and report on performance metrics like ROAS, CAC, CTR, CPC, and Conversion Rate to identify optimization opportunitiesCreate and maintain campaign reports in Google Sheets using Funnel.io (charts, graphs, pivot tables, formulas, etc)Communicate proactively with the team via Slack, Asana, email, and video callsMust-Haves:2+ years of Google Ads experience with Search, Performance Max (PMax), and Google Shopping campaignsExperience managing multiple clients concurrently, either at an agency or through an organization with multiple brandsUnderstanding of and experience in calculating ROAS, CTR, CPC, CAC, and other important paid media KPIs and metricsExperience building reports in Excel and Google Sheets to show paid media trends in real time, and over time across campaignsExpertise is understanding Google Ads data and making recommendations to internal team members and clients on what is and is not working, and then adjusting campaigns & ads accordingly Proactive daily communication through Slack/IM, email, and video callsProven success partnering with .US.-based clients in past roles Ability to work EST or PST hoursNice-to-have:
Job Title
Paid Search Specialist (Google Ads) $300 Sign-On Bonus!