Senior Marketing Channel Manager - SEM This hybrid role requires employees to work from our headquarters in Seattle, WA every Tuesday and Wednesday, and remote on all other days. Redfin is revolutionizing the $75 billion real‑estate industry using data, beautiful software, and innovative design to put customers first at every step of the home‑buying and selling process. The Role Drive profitable growth by building, owning, and optimizing paid search programs with multi‑million dollar budgets for Redfin’s Rent business. Gather data, quickly decipher it to make decisions, and tell a story using analysis that builds trust and strong cross‑functional support for initiatives. Use a hypothesis‑driven approach to A/B testing to isolate drivers and constantly iterate to improve campaign performance. Set a clear vision for paid search strategies across Google and Bing, determine requirements and projects to achieve that vision, and set specific goals for the program to drive growth and profitability. Develop clear and detailed reports to communicate campaign and test success, highlight what went well and where we need improvement, and proactively suggest ways to make our work more effective. Evaluate emerging technologies, tools, and opportunities, and work with product and engineering to deliver a scalable advertising platform (e.g., launching new campaigns to leading integrations with 3rd‑party tools and technology) across engineering, data science, and marketing. About You A bachelor’s degree in marketing, advertising or a related quantitative research field and/or equivalent experience. At least 6+ years of experience in a similar role with an emphasis on SEM strategy and execution, or 10+ years of related digital marketing experience. SEM platform experience—automated bid management, tagging/tracking, multi‑touch attribution—and experience with long sales cycles is a plus. Deep understanding of how the search marketing channel interacts with other parts of the marketing function and drives Redfin’s business objectives. Compensation Base Pay Range: $116,200.00 - $173,900.00. Actual base pay depends on position, location, individual qualifications, market finance, and other operational business needs. Compensation may also include bonuses and equity. Benefits We offer a generous benefits package, including flexible vacation, 12 paid holidays, paid parental leave, sick leave (accrued 1 hour for every 30 hours worked), medical, dental, and vision insurance, flexible spending account, health savings account, life and disability insurance, fertility benefits, employee assistance programs, and 401(k) employer match. Equal Opportunity Employer Redfin is an equal‑opportunity employer committed to hiring a diverse workforce. A diverse, inclusive culture is vital to our mission of making real estate better for people from all walks of life. We encourage individuals with criminal record histories to apply and consider them in accordance with fair‑chance acts. Redfin provides equal employment opportunities and prohibits discrimination based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by applicable federal, state or local law. If you need accommodation in the application or recruitment process because of a disability or special need, please contact . Redfin accepts applications on an ongoing basis. #J-18808-Ljbffr
Job Title
Senior Marketing Channel Manager - SEM Job at Redfin in Seattle