Job Title

Digital Marketing Lead sought by DISH Network, L.L.C. in Englewood, CO. Drive campaign budgets, strategy, execution and performance to drive customer acquisition and retention. Coordinate hands-on-keyboard management of paid social media buys within Facebook Ads, while also having to make in platform optimizations from time to time within Meta, Google Ads Manager and other social media platforms. Drive strategy for media optimizations against multiple performance KPIs and provide insights and recommendations to LOB partners and leadership. Forecast for accounting, budgeting and media for each upcoming campaign. Work with internal brand and creative teams to request, test and optimize existing assets based off media insights, to support business and campaign goals. Work with analytics team on larger analyses and test-and-learn agendas such as conversion lift studies and support MMM model data integration. QA tag and pixel implementation, troubleshoot with IT, and external ad-serving platforms. Requires: Bachelor's degree (or foreign equivalent) in Marketing, Business Administration, or closely related field plus 3 years of experience in the job offered, paid search marketing role, or similar position, Also requires 3 years of work experience with/using the following (which may have been gained concurrently): Data on bidding strategies; Conversion volume, cost per conversion, conversion rate; Search impression share and top of page metrics for competitors; A/B testing to identify most effective messaging and landing pages; ROAs for paid search programs; Google Ads; Google Ads Editor; Microsoft Ads; Google Search Engine; YouTube; Bidding on keywords; Google Analytics; Customized tracking; Engagement metrics such as user sessions, engagement rate, and conversion events. Employment is contingent on successful completion of a pre-employment criminal background check, which may include a drug test. Rate of pay: $110,000.00. Apply at . Ref: [2025-93189] if applying externally through ; Ref: [2025-93190] if applying internally. May also apply by emailing resume with (Ref: [2025-93189) to . The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.