Job Title

Avenue5 is growing, and we are in search of a regional marketing specialist to join our dynamic team of Fivers About Us We are a vibrant third-party multifamily property management firm with locations across the United States. We are proud of our vibrant, inclusive, make-it-happen culture, where we: + Listen to our associates, recognize them, and give them room to grow + Invest in our associates to help them become the best version of themselves + Approach every important decision with our associates in mind + Celebrate our associatesu2019 successes and encourage them to raise the bar even higher Summary of Responsibilities: The regional marketing specialist serves as part of the Avenue5 business partner team that is responsible for property marketing performance in a region and/or portfolio of multi-family properties. This position suggests and implements innovative marketing solutions that leverage the Avenue5 best-in-class marketing techniques to maximize property performance. This role will assist in the day-to-day development of the propertyu2019s brand identity and the execution of the integrated marketing programs. In addition, this position supports the reviewing and analysis of a region's performance metrics and reporting for ROI on marketing campaigns and suggests creative solutions for programs not meeting expectations. Primary Responsibilities and Objectives: u00b7 Collaborates with the on-site property team and the corporate marketing team to design a customized, effective strategy for growth at all properties in the region and/or assigned portfolio u00b7 Recommends, in conjunction with the regional marketing manager, effective property marketing programs and offerings including demand generation, retargeting, marketing automation, and digital and social media to accelerate success for the properties in a region/portfolio u00b7 Implements creative, dynamic, and engaging marketing campaigns by utilizing both digital and traditional marketing methods/channels (e.g., brochures, flyers, posters, postcards, direct mail, billboards, email, landing pages, microsites, social media, and radio) u00b7 Partners with on-site property marketing team in the development of collateral for websites, ILSu2019, Craigslist, social media and print to serve clients u00b7 Understand the clientu2019s and companyu2019s business objectives to ensure maximization of property marketing and performance u00b7 Assists in reviewing and analyzing the budget for each property in the portfolio in conjunction with the operations team and clients u00b7 Understand the market landscape including technology trends, competitor strengths, and weaknesses as it relates to property management u00b7 Maintains a working knowledge of all the features, functionality, and benefits that make Avenue5u2019s products and services superior in the multi-family property management space u00b7 Collaborates with on-site sales team in exceptional sales techniques and salesmanship skills u00b7 Partners with property teams to create and implement strategies for growth at all properties in the region and/or portfolio, providing input to new business development RFP and RFI responses in conjunction with sales and client services u00b7 Performs other duties as assigned Education and Experience: u00b7 Bacheloru2019s degree is required u00b7 Three to five years of experience in direct real estate multi-family marketing within the property management industry is required u00b7 Two to three years of pre-development, lease-up, and/or grand opening experience in the multi-family property management industry preferred u00b7 Two to three years with advanced proficiency in social engagement and marketing campaign management on Facebook, Twitter, Instagram, YouTube, and Pinterest is required u00b7 Two to three years of experience in websites, ILSu2019, Craigslist, SEO, SEM, and digital data aggregators is required u00b7 Two to three years of experience in Yardi Voyager Marketing module, RealPage, or other equivalent system is required u00b7 Two to three years of digital, creative, and branding agency experience required u00b7 Three to five years of experience in Google Drive, Google+, Google Analytics and Google AdWords is preferred Skills and Requirements: u00b7 Ability to work independently and prioritize effectively in a fast-paced environment u00b7 Advanced level knowledge with MS Office Suite including Outlook, Word, PowerPoint, and Excel (including Excel functions) u00b7 Excellent written and verbal communication skills u00b7 Exceptional conceptual and creative thinking skills, as well as a solid knowledge of typography, color theory, design, and layout principles with a strong aesthetic sense u00b7 Exceptional project management skills are required (PMP certification is a plus) u00b7 Strong understanding of property management industry trends, issues, and emerging technology u00b7 Entrepreneurial mindset and go-getter attitude with a proven ability to work independently as well as in a team setting u00b7 Positive demeanor, voracious appetite to learn new things and excellent professional judgment Required to complete and successfully pass the Avenue5 Fair Housing and Preventing Discrimination and Harassment training and other courses, if assigned Scheduling: u00b7 Required to maintain a regular schedule which may require working outside business hours, weekends, and non-traditional holidays u00b7 Hybrid in home office, site visits to local properties u00b7 Ability to travel (25%) Environment: u00b7 Exposure to an environment typically found in an office building Physical Requirements: Avenue5 will make reasonable accommodations to enable individuals with disabilities to perform essential functions. These functions include, but are not limited to: u00b7 Ability to lift, push, and pull up to 25 pounds u00b7 Ability to remain stationary, move around, reach, and position oneself as needed for extended periods of time u00b7 Must be able to observe and detect signs of emergency through visual and/or auditory cues u00b7 Ability to communicate and express or exchange ideas with others, as well as those activities in which they must convey detailed or important instructions to other workers accurately, loudly, or quickly u00b7 Ability to perceive the nature of sounds at normal speaking levels, including the ability to receive detailed information through oral communication, and to make the discriminations in sound u00b7 Visual requirements including color, depth perception, and field vision u00b7 Ability to compare, copy, coordinate, synthesize, negotiate, communicate, and instruct u00b7 Ability to tolerate stressful situations u00b7 Ability to work under minimal to moderate supervision This job description is not an all-inclusive list of functions and tasks. Over the length of employment, these functions and tasks may change. Diversity: Diversity creates a healthier atmosphere: Avenue5 is an Equal Employment Opportunity/Affirmative Action employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.