Job Description Insight Global is in search of a PPC Specialist in Brazil to drive paid media performance for a fastu2011paced digital agency. This individual will own endu2011tou2011end management of PPC campaigns across Google Ads and Meta Ads, including strategy development, execution, daily optimization, and performance reporting. Their day will include monitoring KPIs, adjusting bids and budgets, refining audiences and keywords, and coordinating with creative and strategy teams to align campaigns with client goals. They will run A/B tests, analyze results, and provide actionable insights to improve ROAS, CTR, and CPA. The specialist will collaborate closely with internal teams using for workflow organization and Slack for daily communication, while staying informed on platform updates, PPC best practices, and competitive trends to ensure continuous campaign improvement. We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: Skills and Requirements u2022 Bacheloru2019s degree in Marketing, Communications, or related field (or equivalent experience) u2022 2u20134 years of handsu2011on PPC or digital advertising experience u2022 Strong proficiency with Google Ads, Meta Ads Manager, and Google Analytics u2022 Strong understanding of paid search, paid social, conversion tracking, and attribution u2022 Strong analytical skills and ability to interpret performance data u2022 Excellent written communication and attention to detail u2022 Experience using Google Workspace (Docs, Sheets, Slides) u2022 Ability to manage multiple campaigns and deadlines simultaneously u2022 Experience with eu2011commerce, lead generation, or B2B campaigns u2022 Familiarity with SEO fundamentals and landing page optimization u2022 Experience using Canva or Adobe Creative Suite u2022 Exposure to CRM platforms (HubSpot, Salesforce, etc.) u2022 Agency or whiteu2011label PPC experience
Job Title
PPC Specialist - INTL Brazil