Job Title

Social Media Marketing Specialist Reports Head of Social & Marketing StrategyCompany Description:OFF THE HOUSE Marketing Agency is a dynamic Las Vegas-based company dedicated to bringing ideas to life through innovative design, captivating visuals, and strategic storytelling. Our team focuses on delivering effective marketing solutions that engage audiences and drive results. We pride ourselves on creativity, professionalism, and a client‑centric approach to all our projects and campaigns.Job Summary:The Social Media Coordinator will be responsible for creating engaging social media content, developing and implementing social media marketing strategies, and managing daily social media activities. The specialist will work closely with the marketing team to produce content that aligns with the company's goals and resonates with the target audience. Job responsibilities also include monitoring social media trends, measuring the performance of campaigns, and providing actionable insights for improvement. This is a full‑time on‑site role for a Social Media Coordinator located in Henderson, NV.60% - Social Media Creation10% - Social Media Strategy30% - Social Media ManagementPrimary Job Responsibilities Social Media ManagementExecute the daily posting and scheduling of all social media channels for around 4-5 clients.Precisely schedule posts aligning to content plans.Write engaging captions that are socially relevant and always on‑brand to clients. Be able to differentiate each brand voice from client to client.Own the execution of different social media campaigns, including writing shot lists and collaborating with the Off The House team.Manage community engagement including responding to comments, DMs, and brand mentions.Stay up to date with the latest digital marketing trends and best practices.Maintain the voice of the brand on all social platforms.Prepare a weekly executive dashboard communicating KPIs for respective clients.Social Media Creation & StrategyCreate iphone video content from start to finish for various clients. Including preparing detailed shot lists, editing, and posting.Produce and edit photo, video, and graphic content optimized for each client.Develop and implement social media strategies that align with clients goals and target audience interests.Define evolving strategies to keep client’s social media at the forefront of their industry.Monitor trends, viral moments, and platform algorithm changes to inform strategy.Write compelling captions and on‑screen text hooks that drive engagement.Optimize the most important social media KPI’s daily to help scale our social platforms.Measure and report the success of social media campaigns.Measures of SuccessContent Creation & ExecutionPosts are consistently delivered on time and align with content calendarsVideo and photo content is high‑quality, brand‑aligned, and optimized per platform specsShot lists are thorough, clear, and result in efficient shoot executionSocial copy and hooks resonate with the target audience and maintain each client's brand voiceContent regularly achieves or exceeds engagement benchmarks (likes, comments, shares, saves)Account ManagementClient social media accounts are active, engaging, and consistently updatedPosts are scheduled without errors (correct copy, time, links, tags, etc.)Captions are written in a variety of voices and consistently approved with major revisionsCommunity engagement (DMs, comments, tags) is timely and on‑brandSpecialist proactively flags brand mentions or emerging conversationsStrategy & OptimizationImplements and adjusts strategies based on performance and platform trendsTracks and applies viral trends, platform changes, and emerging toolsSuggests new content format, series, or features to improve client performanceDemonstrates creative thinking in ideating campaignsDevelops shot lists and strategy with minimal oversightReporting & InsightsWeekly dashboards are clear, visually organized, and delivered on timeKPIs show consistent improvementUses data to inform future content creation and strategy developmentIdentifies underperforming content and proposes solutions or strategiesClients and team members feel informed and aligned on account progressProfessionalism & OwnershipManages clients effectively without missed deadlines or major issuesCollaborates fluidly with teammates and communications proactivelyTakes ownership of assigned accounts and requires minimal micromanagementReceives positive internal/or client feedbackContributes to team brainstorms and actively supports teammates when neededPersonality TraitsIs a natural problem solver; gets to the correct answer one way or anotherWorks autonomously and is a self‑starterExcellent communication, problem‑solving, and project management skillsExtremely well organizedThrives in a fast‑paced environmentWorks well cross‑functionally with multiple teamsCollaborative and works well with team membersHas an appetite for staying on top of news and trends related to digital marketing and social mediaShares bold and creative ideasWorks with a sense of urgency, mainly when dealing with timely content and product releasesFlexible and works well when having to pick up new projects on the flySees tasks through from beginning to endSenior Level Entry levelEmployment Type Full‑timeJob Function Marketing and SalesIndustries Marketing Services#J-18808-Ljbffr