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Home ( / Job Search ( / 239924 Director, PR, Partnerships & Social Media - Kiehls New York, NY, New York Apply now ( Back Permanent New York New York, NY Digital Marketing Full - Time 14-Apr-2026 Job Title Director, PR, Partnerships & Social Media Division: Luxe Location: 10 Hudson Yards, New York, NY 10001 Reports To: Assistant Vice President, Consumer Engagement Who We Are: For more than a century, Lu2019Oru00e9al has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beautyin terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity. At L'Oru00e9al Luxe our mission is to provide our consumers the best products and brand experience by making it unique. Our portfolio is composed of21 brands including major brands, highly aspirational and multi-expert, such as Lancu00f4me, Yves Saint Laurent, and Giorgio Armani. What You Will Do: The Director, Public Relations & Social Media is a dual-mandate leadership role responsible for developing and driving Kiehl's US PR, brand partnerships, and social media strategies. This individual will serve as the brand's voice to the outside world u2014 building authentic connections with consumers, media, influencers, and partners that reflect Kiehl's unique heritage, values, and community-first spirit. Reporting to the AVP, Consumer Engagement, this leader will design and execute forward-thinking, fully integrated PR and social campaigns in close collaboration with the marketing, digital, and retail teams. He/she will be responsible for growing brand awareness, deepening consumer engagement, and identifying partnership opportunities that are aligned with Kiehl's brand vision u2014 from new product launches to philanthropic and experiential initiatives. The ideal candidate is a passionate, creative, and strategic communications professional who thrives at the intersection of storytelling, culture, and commerce u2014 someone who understands Kiehl's distinct personality and can translate it powerfully across both earned media and owned social channels. Public Relations & Brand Partnerships + Develop and execute comprehensive, strategic PR and brand partnership programs that support product launches, key brand initiatives, and philanthropic/community efforts aligned with Kiehl's brand DNA + Identifyand cultivate high-impact partnership opportunities including talent, media, and brand collaborations ensuring all partnerships align with Kiehl's global brand vision and business goals + Support negotiation strategy and close ROI-positive partnership agreements in collaboration with theAVP and legal teams + Manage relationships with external PR agencies, brand partners, and media contacts,maintainingopen and consistent communication + Liaise withinternal and externalteams to ensure on-brand execution of product launches, press events, and brand initiatives + Support internal L'Oru00e9al press opportunities and lead crisis communications response as necessary + Manage and develop PR Managers and Coordinators, providing mentorship and clear direction on priorities and executions Social Media Strategy & Content + Design, oversee, and manage Kiehl's US social media content strategy across all platforms (Instagram, TikTok, Facebook, YouTube, Pinterest, and emerging channels) + Develop andmaintaina monthly content calendar in collaboration with Marketing, Digital, and Retail teams, ensuring alignment with product launch windows and brand moments + Provide engaging, on-brand content with a consistent brand voice that reflects Kiehl's heritage, community values, and productexpertise + Stay current on trending topics, platform updates, and pop culture to ensure contentremainsrelevant and culturally connected + Develop and implementa Kiehl'sUS social media playbook,establishingbest practices and guardrails for tone, cadence, and channel-specific content + Oversee community management and translate social sentiment and consumer listening insights into actionable ideas and strategy + Facilitate brainstorming sessions to generate pioneering content ideas across the team Analytics, Reporting & Budget + Define KPIs and performance benchmarks to quantify the success of PR campaigns, social media programs, and partnerships + Monitor and analyze web analytics dashboards, social reporting tools, and earned media metrics; translate data into actionable insights and recommendations + Leverage market analytics and research to continuouslyoptimizecontent relevance and campaign ROI + Manage US PR and social media budgets with rigor and efficiency, regularly assessing tools and workflow for cost and process improvements + Verify Kiehl'sis keepingpace with competitors' digital and communications strategies and capitalizing on emerging technologies and platforms People Leadership + Manage mid-sized team of 3 direct reports What We Are Looking For: Required Qualifications: + 10+ years of combined experience in public relations, brand partnerships, social media marketing, or integrated communications (consumer products, media, agency, or corporate environment) + Bachelor's degree in Marketing , Communications, Journalism, or a related field preferred + Demonstrated success managing PR and social media campaigns for consumer-facing brands, ideally within the beauty or luxury sector + Strong knowledge of the PR and influencer ecosystem relevant to the beauty industry + Excellent written and oral communication skills u2014 this individual will serve as the brand's voice to the outside world + Proven ability to negotiate and close brand partnership agreements aligned with business goals + Deep understanding of social media platforms (Instagram, TikTok, Facebook, LinkedIn, YouTube, Pinterest) and emerging channels + Creative thinker with sharp attention to detail and excellent project management skills + Ability to manage multiple priorities and meet deadlines in a fast-paced, rapidly changing environment + Proficiencyin Microsoft Office (Excel, Word, PowerPoint) and familiarity with social media analytics and reporting tools Preferred Qualifications: + Management experience As an integral part of our culture at Lu2019Oru00e9al, wellness is at our core. We not only offer a generous Benefits Package(Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance Employees receive a stipend for L'Oru00e9al products as well as VIP Access to Lu2019Oru00e9alu2019s Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs. Additional Benefits Information A s F ollows: Salary Range : $138,500 - $200,800 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level) + Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan) + Hybrid Work Policy (3 Days in Office, 2 Days Work from Home) + Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More) + Access to Company Perks (VIP Access to Lu2019Oru00e9alu2019s Internal Shop for Discounted Products, Monthly Mobile Allowance) + Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More) + Employee Resource Groups (Think Tanks and Innovation Squads) + Access to Mental Health & Wellness Programs Donu2019t meet every single requirement? At L'Oru00e9al, we are dedicated to building a diverse, inclusive, and innovative workplace. If youu2019re excited about this role but your past experience doesnu2019t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways You may just be the right candidate for this or other roles We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting [emailu00a0protected] . If you need assistance to accommodate a disability, you may request an accommodation at any time. Our Safe Together Plan: Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each otheru2019s health & safety in mind.