Job Title

We're always looking for new talent so if you want a chance to be considered for roles outside of those advertised, send us your CV and what role you're looking for at is the leading AI powered frontline employee experience platform. While most tech companies build for desk based teams, we build the operating system for the deskless workforce. The 80 percent of global employees who power retail and hospitality.Our mobile first platform helps frontline teams communicate, learn, and execute better every day. By combining operational data, Predictive Analytics, and AI, we help the world’s biggest brands turn frontline execution into a competitive advantage.Trusted by 300 plus global brands including Michaels, Mattress Firm and National Vision. YOOBIC is scaling fast. Backed by a 50 million dollar Series C and investors including Highland Europe, Felix Capital, and Insight Partners, we are building the future of frontline work.What we are looking for.We’re looking for an ABM leader with a GTM engineer mindset to join our marketing team — someone who deeply understands the ABM motion in B2B SaaS and has a proven track record of building programs that generate enterprise pipeline.This is a true strategist + operator role. You will set the ABM and pipeline strategy, and lead a significant portion of the execution yourself. You won’t operate alone: you’ll partner closely with Content, Events, Product Marketing, and the broader marketing team. But you should be comfortable rolling up your sleeves, building workflows, launching campaigns, and optimizing programs hands-on.You’re excited by all the “cool new kids” in marketing tech and comfortable jumping into the tools to build, test, and improve. You combine ABM expertise with systems thinking, technical curiosity, and strong pipeline accountability.We sell to some of the most exciting brands in global retail across fashion, luxury, grocery, specialty, C-store, and QSR. Our buyers are retail operations, innovation, and communications leaders. They are not typical tech buyers, which makes the engagement motion dynamic and nuanced.You’ll operate at the intersection of Marketing, Sales, and RevOps, designing how signal turns into engagement, engagement into meetings, and meetings into pipeline. You are part strategist, part builder, with a strong appreciation for long sales cycles and complex buying committees.What You’ll OwnGlobal ABM Strategy & ExecutionDesign and scale 1:1, 1:few, and 1:many ABM programs globallyExecute multi-channel plays across digital, outbound, website personalization, paid media, events, and sales sequencesDefine ICP segmentation and tiering using firmographic, technographic, behavioral, and intent dataBuild persona-based messaging across buying committeesAlign closely with Sales on account plans, engagement strategy, and pipeline targetsYou’ll set the strategy and personally drive key programs forward in partnership with Content, Events, and Product Marketing.GTM Systems & Marketing Technology OrchestrationAs an ABM leader with a GTM engineer mindset, you think in systems and enjoy building them.Design workflows across Claude and tools like Seam.ai, HubSpot, Influ2, Salesforce, and intent platformsBuild trigger-based programs (intent surges, job changes, buying committee engagement)Work with our Rev Ops team to develop routing logic and alert systems for BDRs and AEsPartner with RevOps on scoring, enrichment, and automationBuild dashboards tracking engagement-to-pipeline conversionContinuously test and adopt emerging GTM toolsYou don’t just use tools — you understand how they connect to drive revenue.You will own US pipeline creation.Set and manage quarterly and monthly pipeline targetsAlign outbound with ABM campaigns and intent signalsLead pipeline reviews and address engagement gapsEnsure marketing insights translate into sales conversationsYou understand how outbound fits into an integrated ABM ecosystem and how to empower BDRs with the right data and context.What We’re Looking ForExperience:5-7+ years in B2B SaaS marketing3+ years building and executing enterprise ABM programsProven success generating qualified pipeline through ABMStrong hands-on experience with ABM platforms (6sense, Demandbase, UserGems), and other GTM tools - HubSpot, Salesforce, Gong, ClayProfile:ABM leader with a GTM engineer mindsetComfortable owning strategy and executing hands-onExperience selling into global marketsDeep understanding of ABM in B2B SaaS sales environmentsHighly technical and curious about emerging GTM toolsComfortable building workflows between Claude and tools like Salesloft, UserGems, HubSpot,Salesforce, and enrichment toolsData-driven and focused on engagement-to-pipeline performanceStrong cross-functional collaborator across Marketing, Sales, and RevOpsConfident people manager with a builder, test-and-learn mentalityComfortable in a fast-paced entrepreneurial environmentWhat We Offer:Hybrid working if based in NY (3 days a week in the office Monday, Tuesday and Thursday with lunch provided on Monday & ThursdayRemote if based outside of NY20 days PTO + 8 public holidays (plus 3 floating holidays to choose from)Medical cover and EAP (Employee Assistance Program)Company covered Life insurance coverageCompany covered long term disability coverageAn amazing 401k contribution - We contribute even if you don’t!ADP discounts for a whole host of items (including electronics, Childcare, travel, etc…)Free online HIIT sessions + gym discountsThe base salary range for this position is $135,000-$145,000 per year. This represents our good faith estimate of the compensation at the time of posting. Final compensation will be determined based on experience, skills, and location.We are an equal opportunity employer that values diversity and inclusion. We are committed to equal employment opportunities and we want to ensure that our recruitment process is accessible to everyone. If you have a disability or additional need that requires reasonable accommodations during the process please do not hesitate to let us know. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.