Job Title

Our client is a fast-growing, PE-backed early education company that has expanded to 5 schools in just two years, with plans to double that in the next 12 months. Their mission is to deliver joyful, high-quality learning experiences to children aged 6 weeks to 6 years.This founder-led, mission-driven startup is scaling rapidly through acquisition and is now hiring its first in-house Marketing Manager to replace their agency. This full-stack role will own everything from paid media and SEO to creative direction and reporting across multiple school locations.You will partner directly with the founding team to:Drive enrollment through local campaign executionBuild and unify the company’s brand identityDevelop data-driven marketing systems that scaleThis role is ideal for someone excited to take full ownership, build from the ground up, and help shape the future of a company in rapid growth mode.Marketing Manager BenefitsBase Salary: $90,000-$110,000, depending on experienceHealth, dental, and vision insurance401KGenerous PTO policyBeautiful office near Grand Central Station in Manhattan4 days/week in-office (1 day remote optional)Marketing Manager RequirementsMust-Haves:2-5+ years of experience in digital marketing with a focus on performance-based media (Meta, Google)Proven ability to manage multi-site campaigns (e.g., franchise, healthcare, education, or service orgs)Experience with SEO fundamentals and improving local web visibilityAbility to guide creative direction (assets will be produced externally)Highly proactive self-starter who thrives in ambiguity and startup environmentsStrong analytical mindset; uses data to drive iteration and strategyStrong written and verbal communication skillsComfortable working onsite 4 days/week in NYCNice-to-Haves:Experience in early childhood education, multi-site healthcare, or pet careExposure to businesses growing through acquisitionBackground working with founders or executive teams in lean orgsTrack record of evolving into leadership rolesDeal Breakers:Needs high oversightDiscomfort with fast-paced, ambiguous environmentsResistance to in-office schedule or startup-style flexibilityDoesn’t take ownership of results or projectsMarketing Manager ResponsibilitiesOwn the full marketing function, replacing external agency resourcesStrategize, launch, and manage paid digital campaigns (Meta, Google) for each locationDevelop and manage monthly marketing reports (performance, trends, recommendations)Approve and direct creative asset production in partnership with offshore and freelance designersBuild seasonal campaign calendars tied to enrollment goals (e.g., Back to School, Holidays, Summer)Shape brand identity and messaging to connect with parents and local communitiesOversee SEO efforts, optimize web presence and local listingsIdentify and test new offline and local marketing tactics (events, open houses)Lay groundwork for future team buildout as company scalesCollaborate closely with co-founders on marketing priorities, budgets, and strategic directionThis is a rare opportunity to take full ownership of marketing at a mission-driven company and help shape the voice and growth of a brand impacting thousands of children and families.Let’s talk.