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Job Title


Email Campaign AND CRM Manager


Company : Fortune 500 Companies


Location : New York City, NY


Created : 2024-04-23


Job Type : Full Time


Job Description

Job Title: Email Campaign & CRM ManagerThe full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.Job Location: Midtown NY· Expertise in translating non-technical campaign content needs into technical solutions within an ESP environment (vendor-side marketing experience a plus)· Expert understanding of and experience using an ESP templating language such as Braze's Liquid, Sailthru's Zephyr, or Salesforce's AMPscript will be viewed as a major advantage.· Familiarity with various digital marketing tools and platforms (i.e., Movable Ink, LiveIntent, SheetDB), with the ability to integrate these into dynamic content projects.· Strong ability in coordinating campaign measurement and tracking, with experience in tools like Kochava.· Experience managing API-powered transactional email campaigns, including development, testing, and quality assurance.· Proficiency in project management and documentation, especially with Atlassian tools like Jira and Confluence and standalone project tracking tools like Asana and Airtable.· Strong understanding of how data flows between marketing platforms, tools, and databases and the ability to use this knowledge to manage measurement, content, and targeting projects in CRM.· Exceptional problem-solving skills and the ability to conduct thorough quality assurance checks on data and technical implementations.